concept: Golden Thread - set of concepts/ideas that articulate UX design process;
1. UX design is a problem solving discipline
2. UX is a process
3. UX is a research-based discipline
4. Qualitative research is more insightful than quantitative
5. Flow is important to creating a pleasant experi...
UX Design Institute - Professional Diploma Final Exam concept: Golden Thread - set of concepts/ideas that articulate UX design process; 1. UX design is a problem solving discipline 2. UX is a process 3. UX is a research -based discipline 4. Qualitative research is more insightful than quantitative 5. Flow is important to creating a pleasant experience 6. UX is a tool for minimizing risk of wasting time/money and of building poor quality product 3 types of design that go into high quality products - - functional design - aesthetic design - experience design Why does experience matter? - Negative emotions have a multiplier effect; one negative experience can outweigh many positives 2 responsibilities of an experience designer - 1. product integrity; they represent the user AND the integrity of the product itself 2. product desirability 3 key ingredients of a successful product - 1. viability (business) - product has to make or save money for the business 2. feasibility (technology) - product has to be buildable at a viable price 3. desirability (customer) - product has to be solving a problem to make a customer want to use it questions to ask to identify desirability - 1. is there a problem? 2. is our product solving it? 3. is the experience great? What are the inputs and outputs of UX? - - Inputs: user testing, interviews, wireframes, journey maps - Outputs: money What are the business benefits of UX? - - increase revenue, customer acquisitions, conversions, customer satisfaction, customer retention, sales/sales per visitor/revenue per sale - reduce cost, customer turnover, time to market concept: UX design process - research -> define -> design -> prototype -> validate/test what are the benefits of the design process? - - vision is clear - product is visualized in high -fidelity - process has a natural structure that is easily understandable - ideas can be iterated cheaply - 3 success factors (viability, feasibility, desirability) are given equal importance examples of design pitfalls - - not carrying out customer research - designing for yourself - being technology -led rather than customer -led concept: danger of features - - features involve trade -offs --> each new feature crowds an existing one; adds too much complexity and cost (time & money) possible problems w/ software development - - focus on features vs. goals - failure to follow the design process and produce high -fidelity designs - failure to prioritize what is the importance of low -fidelity design? - - reduces ambiguity on what a product could be like - gives time and space to validate a design before building - reduces rick of spending extra money/time, creating low -quality products, and damaging the brand definition: edge cases - use cases that occur less frequently; things that few people do infrequently what are the rules for prioritizing? - NOT ALL USE CASES ARE MADE EQUAL - things that most people do most often - things that some people do somewhat often - things that few people do infrequently (edge cases) definition: context - - the social and physical environment where the product is being used concept: Paradox of Specificity - - by getting more specific about the goals/behaviors/context of target audience, the product will be more likely to be used by wider audience definition: mental model - idea of how a product works definition: design model - how a product actually works definition & example: quantitative research - - structured, numerical, measurable, objective, statistical, broad insights - larger sample size; - "hard" science - ex. multiple choice questions, analytics definition & example: qualitative research - - unstructured, not measurable, subjective, focus groups, deep insight - smaller sample size - "soft" science w/ grey areas - ex. usability tests, open -ended survey questions
Les avantages d'acheter des résumés chez Stuvia:
Qualité garantie par les avis des clients
Les clients de Stuvia ont évalués plus de 700 000 résumés. C'est comme ça que vous savez que vous achetez les meilleurs documents.
L’achat facile et rapide
Vous pouvez payer rapidement avec iDeal, carte de crédit ou Stuvia-crédit pour les résumés. Il n'y a pas d'adhésion nécessaire.
Focus sur l’essentiel
Vos camarades écrivent eux-mêmes les notes d’étude, c’est pourquoi les documents sont toujours fiables et à jour. Cela garantit que vous arrivez rapidement au coeur du matériel.
Foire aux questions
Qu'est-ce que j'obtiens en achetant ce document ?
Vous obtenez un PDF, disponible immédiatement après votre achat. Le document acheté est accessible à tout moment, n'importe où et indéfiniment via votre profil.
Garantie de remboursement : comment ça marche ?
Notre garantie de satisfaction garantit que vous trouverez toujours un document d'étude qui vous convient. Vous remplissez un formulaire et notre équipe du service client s'occupe du reste.
Auprès de qui est-ce que j'achète ce résumé ?
Stuvia est une place de marché. Alors, vous n'achetez donc pas ce document chez nous, mais auprès du vendeur PatrickKaylian. Stuvia facilite les paiements au vendeur.
Est-ce que j'aurai un abonnement?
Non, vous n'achetez ce résumé que pour €7,85. Vous n'êtes lié à rien après votre achat.
