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Summary Health Organization Evaluation.docx NRS-451 Health Organization Evaluation Grand Canyon University NRS-451VN Nursing Leadership & Management Health Organization Evaluation Introduction UnitedHealth Group Incorporated is a for-profit organization he

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Health Organization E NRS-451 Health Organization Evaluation Grand Canyon University NRS-451VN Nursing Leadership & Management Health Organization Evaluation Introduction UnitedHealth Group Incorporated is a for-profit organization headquartered in Minnesota, United States of America. The fi...

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  • 29 avril 2021
  • 6
  • 2020/2021
  • Resume
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NRS-451
Health Organization Evaluation
Grand Canyon University

NRS-451VN Nursing Leadership & Management


Health Organization Evaluation

Introduction

UnitedHealth Group Incorporated is a for-profit organization headquartered in

Minnesota, United States of America. The firm offers both insurance services and healthcare

products to Americans in different states. By 2020, United Health Group had grown to become

the second-largest healthcare provider in the United States behind CVS Health. However, the

company has also had numerous challenges that have negatively impacted its operations. The

company serves millions of people in America and outside America, mainly the Americas

(UnitedHealthcare, 2021). In 1998, United Healthcare group realigned its business operations to

incorporate a collection of five independent subsidiaries. The basis of this paper is to assess the

organization’s preparation and readiness to meet the healthcare needs of the population it serves.



United Healthcare Readiness to Meet Future Needs.

Different contemporary organizations operating in the healthcare space tend to employ

varied techniques and strategies to meet their service delivery objectives. Business

diversification is the strategy used by United Health Group to stay afloat while meeting the

customers' needs. The conglomerate serves over 6 million clients within the United States and

over 130 million customers worldwide (About Us, 2021). Through diversification, the company

has two divisions that run its businesses. Optum is the branch that deals with different lines of

businesses, and UnitedHealthcare is the branch that deals with benefits (Che & Liebenberg,

2017). Under Optum, UnitedHealth Group has several business lines such as mail-order

pharmacy, health savings account, and a payment processor service for healthcare providers.

, These business divisions ensure that United Healthcare does not only stay afloat businesswise

but can cater to its customers' needs even in the future.


United Healthcare’s business model that is forward-looking and supports its existing

streams of income does seem to prepare it to meet the citizen's needs in the future. The company

uses a mixture of value proposition and revenue models to meet its business objectives (Gyan et

al., 2017). In the case of the revenue model, the company identifies viable sources of revenue to

pursue. For instance, the company has two subsidiaries that deal with different lines of business.

United Healthcare is a branch that deals with benefits, for example, health insurance. Optum is

the new branch with three lines of business-Optimum Insight, a service that processes payments

for other healthcare providers. OptumRx is a mail-order pharmacy branch, while Optum health is

a branch that deals with health savings. UnitedHealthcare accounts for about 80% of the group’s

total revenue (Gyan et al., 2017).

UnitedHealthcare also uses a value proposition model to ensure that it keeps its

customers while attracting new ones. The value proposition model is a business model in which a

firm finds a way of making its products/services attractive to customers (Gebauer et al., 2017).

Through strategies such as pocket-friendly pricing and quality services, UnitedHealthcare can

attract more customers while retaining their current ones. Through relevancy, quantified value,

and differentiation, UnitedHealthcare has withstood pressure from its competitors. These are the

same strategies that the firm will continue to leverage and remodel to make the business

adaptable for ensured business continuity and ready its clients’ future healthcare needs.


Strategic Plan to Address Health Issues

Nursing Staff Issues

Like most developed countries, America has been hit by a shortage of qualified nursing

personnel negatively affecting the quality of care delivered by healthcare providers. To address

the nursing staff shortage issue, UnitedHealthcare is involved in numerous programs to help

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