Solutions for Essentials of Entrepreneurship and Small Business Management, 9th Edition Scarborough (All Chapters included)
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Complete Solutions Manual for Essentials of Entrepreneurship and Small Business Management, 9th Edition by Norman M. Scarborough ; ISBN13: 9781292266022....(Full Chapters included Chapter 1 to 17)...1. The Foundations of Entrepreneurship
2. Ethics and Social Responsibility: Doing the Right Thing ...
Instructor’s Resource Manual for
Essentials of Entrepreneurship
and Small Business Management
Ram Subramanian
Essentials of
Entrepreneurship
and Small Business
Management
Ninth Edition
Norman M. Scarborough
Jeffrey R. Cornwall
, TABLE OF CONTENTS
INSTRUCTOR’S RESOURCE MANUAL
ESSENTIALS OF ENTREPRENEURSHIP
AND SMALL BUSINESS MANAGEMENT
NINTH EDITION
Title Page
Preface ii
Chapter 1 The Foundations of Entrepreneurship 1
Chapter 2 Ethics and Social Responsibility: Doing the Right Thing 18
Chapter 3 Creativity and Innovation: Keys to Entrepreneurial 39
Success
Chapter 4 Conducting a Feasibility Analysis and Designing a 60
Business Model
Chapter 5 Crafting a Business Plan and Building a Solid Strategic 79
Plan
Chapter 6 Forms of Business Ownership 99
Chapter 7 Buying an Existing Business 110
Chapter 8 Franchising and the Entrepreneur 121
Chapter 9 Building a Powerful Bootstrap Marketing Plan 137
Chapter 10 E-Commerce and the Entrepreneur 157
Chapter 11 Pricing and Credit Strategies 174
Chapter 12 Creating a Successful Financial Plan 189
Chapter 13 Managing Cash Flow 203
Chapter 14 Choosing the Right Location and Layout 221
Chapter 15 Sources of Financing: Equity and Debt 237
Chapter 16 Global Aspects of Entrepreneurship 258
Chapter 17 Building a New Venture Team and Planning for the Next 273
Generation
Case and Chapter Matrix 291
Case Solutions 293
Sample Syllabus 317
,SECTION I. THE CHALLENGE OF ENTREPRENEURSHIP
CHAPTER 1. THE FOUNDATIONS OF ENTREPRENEURSHIP
Part 1: Learning Objectives
1. Define the role of the entrepreneur in business in the United States and around the
world.
2. Describe the entrepreneurial profile.
3-A. Describe the benefits of entrepreneurship.
3-B. Describe the drawbacks of entrepreneurship.
4. Explain the forces that are driving the growth of entrepreneurship.
5. Explain the cultural diversity of entrepreneurship.
6. Describe the important role that small businesses play in our nation’s economy.
7. Put failure into the proper perspective.
8. Explain how an entrepreneur can avoid becoming another failure statistic.
9. Discover how the skills of entrepreneurship, including critical thinking and problem
solving, written and oral communication, leadership, creativity, and ethics and social
responsibility, apply to every career choice and every avenue of life.
Part 2: Class Instruction
The World of the Entrepreneur LO 1
Around the world growing numbers of people are realizing their dreams of owning and
operating their own business. Entrepreneurship is thriving and is essential to a strong
global economy. Downsizing by large companies has resulted in a new population of
entrepreneurs. Today small companies have the competitive advantage as they can move
faster to exploit market opportunities and use modern technology to quickly create
products and service that once took years.
A study by the Global Entrepreneurship Monitor (GEM) found that 68 percent of
working adults around the world perceive entrepreneurs as having high status. Eastern
European countries, China, Vietnam, and other nations whose economies were state–
, controlled and centrally planned now hold potential for entrepreneurs. (Refer to Figure
1.1 and Table 1.1)
What Is an Entrepreneur? LO 2
An entrepreneur is one who creates a new business in the face of risk and uncertainty for
the purpose of achieving profit and growth by identifying significant opportunities and
assembling the necessary resources to capitalize on them. Although many people come
up with great business ideas, most never act on their ideas.
One reason the U.S. economy has been so successful over time is the constant churn that
results from the rapid pace at which entrepreneurs create new businesses, destroy old
ones, and upend entire industries with their creativity and ingenuity. (Refer to Figure 1.2)
Studies have identified several characteristics entrepreneurs tend to exhibit, but none of
them has isolated a set of traits required for success. A brief summary of the
entrepreneurial profile includes:
1. Desire for responsibility
2. Preference for moderate risk (risk eliminators)
3. Willingness to break rules
4. Self-reliance
5. Confidence in their ability to succeed
6. Determination
7. Desire for immediate feedback
8. High level of energy
9. Competitiveness
10. Future orientation. Opportunity entrepreneurs start businesses because they spot
an opportunity in the marketplace. Necessity entrepreneurs start businesses
because they cannot find work any other way. Serial entrepreneurs repeatedly
start businesses and grow them to a sustainable size before striking out again.
11. Skill at organizing
12. Value of achievement over money
Other characteristics of entrepreneurs include:
High degree of commitment
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