Marketing notes - Samenvattingen en Aantekeningen

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Class notes Strategic Marketing Management (328251)
  • College aantekeningen

    Class notes Strategic Marketing Management (328251)

  • An in-depth summary of the class notes from Strategic Marketing Management, contains all lectures and guest lectures (cases) discussed in the academic year
  • vand1407200
    €7,66 Meer Info
MSc UvA Business Administration - Marketing Metrics (6314M0343Y)
  • Samenvatting

    MSc UvA Business Administration - Marketing Metrics (6314M0343Y)

  • FULL summary of all the exam material of the course Marketing Metrics, (6314M0343Y). Includes all the notes of the lectures which is the main material for the exam. This is a business elective for those students part of the MSc Business Administration at University of Amsterdam (UvA).
  • gycc
    €9,49 Meer Info
Most Recent Marketing Communication Summary WebClips + Interactive Lectures
  • Samenvatting

    Most Recent Marketing Communication Summary WebClips + Interactive Lectures

  • This detailed summary covers everything for the Marketing Communication exam and has been built up through web clips and interactive lectures, including detailed notes and examples from discussions in class.
  • thimo2000
    €8,00 Meer Info
Summary -  International Marketing (328253-M-6)
  • Samenvatting

    Summary - International Marketing (328253-M-6)

  • Summary of the course International Marketing (328253-M-6) including lecture slides and notes.
  • claudivanagt
    €6,99 Meer Info
Marketing and Persuasive communication
  • College aantekeningen

    Marketing and Persuasive communication

  • Marketing and Persuasive communication; including lecture notes, chapter notes, lecture coments, practice questions and more
  • GIG1308
    €8,99 Meer Info
Solomon, M. R., & Russell, C. A. (2024). Consumer behavior: buying, having and being (Fourteenth edition Global edition). Pearson.
  • Samenvatting

    Solomon, M. R., & Russell, C. A. (2024). Consumer behavior: buying, having and being (Fourteenth edition Global edition). Pearson.

  • Comprehensive Consumer Behaviour Notes Based on Solomon, M. R., & Russell, C. A. (2024). Consumer Behavior: Buying, Having, and Being (14th Global Edition) Chapters Covered: Chapter 1: Introduction to Consumer Behaviour Chapter 3: Perceiving and Making Meaning Chapter 4: Learning, Remembering, and Knowing Chapter 6: Attitudes and How to Change Them Chapter 7: Deciding Chapter 8: Buying, Using, and Disposing Chapter 12: How Groups Define Us Chapter 14: Culture These notes provide a c...
  • tuulskaya
    €8,56 Meer Info
Summary -  Survey Research Methods (E_MKT_SRM)
  • Samenvatting

    Summary - Survey Research Methods (E_MKT_SRM)

  • Extensive summary of all lecture slides and notes, to help you study for the exam!
  • soofhofman
    €7,59 Meer Info
Summary all lectures 2023 - Corporate Social Responsibility (6013B0501Y)
  • College aantekeningen

    Summary all lectures 2023 - Corporate Social Responsibility (6013B0501Y)

  • Notes of all lectures, including Bernd's and guest lectures, written in nov-dec 2023 for the course Corporate Social Responsibility, part of the minor Business Administration: Managing Strategy and Marketing, at the University of Amsterdam
  • evavanwingerde
    €8,49 Meer Info
Marketing in a Global Business World Textbook Summary
  • Samenvatting

    Marketing in a Global Business World Textbook Summary

  • These notes were made by me (not AI) and they come from the textbook. Only the chapters that are relevant to the exam are in the notes. Does not include class notes, guest lectures or knowledge clips - just textbook content.
  • tamsyncullis
    €10,96 Meer Info
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