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Information Systems & Data Analystics

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This is a summary of the lectures of Information Systems & Data Analystics.

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  • 14 december 2023
  • 15
  • 2023/2024
  • College aantekeningen
  • Luliana sandu
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Week 1
Accoun ng is a MEMORY-aid  Allows humans to create and store transac onal records
outside their brains for a long me
Analy cs part  How to use what we store in memory

“In the informa on society, which is based on innova on, knowledge, and services, the key
determinant of success has shi ed from product quality to decision quality.” = world is changing

Decision quality is dependent on informa on quality  accoun ng is all about informa on quality

Discipline and rou ne is fundamental for crea vity
 ‘[Crea ve people] think like ar sts but work like accountants’.
 Accountants are gatekeepers of rou nes

Accountants add value by:
 Really understanding the business  they have to translate into accoun ng language
 Providing reliable informa on  they need to understand business processes
= compe ve advantage

How to strengthen this compe ve advantage:
 Understanding process diagrams
 Help visualizing and understanding how a business func ons
 Simplified diagrams allows us to focus on the essence of the process
 Collec ng, storing, processing/analysing, and communica on accoun ng data and
informa on

Individual memory systems:
 Agenda, to do lists, address book  on phone
 Similari es to all data management systems:
 Storage medium
 Structure
 Interface is organized for rapid data
entry and retrieval
 Selec on of DMS requires a trade-off
decision

Informa on systems:
 TPS - Transac on processing systems: collect and store data from business transac ons
 MIS - Management informa on systems: convert data from a TPS into informa on for
planning, controlling, and managing an organiza on
 DSS - Decision support systems: Support managerial decision making by providing models for
processing and analysing data
 BI - Business intelligence: gather, store, and analyse data to improve decision making
 OLAP - Online analy cal processing: provide a mul dimensional view of data
 DM - Data mining: use of sta s cal analysis and ar ficial intelligence techniques to iden fy
hidden rela onships in data
 ML - Machine learning: using so ware to make decisions or recommenda ons tradi onally
made by humans.



1

, Informa on system:
Collect data  store data  process data  communicate info
(ERP system web  ERP system database  analysis summary  dashboards)
TPS  DSS  BI-DM  ML

Desired a ributes of data:
 Shareable: readily accessed by more than one person at a me
 Transportable: easily moved to a decision maker
 Secure: protected from destruc on and unauthorized use
 Accurate: reliable, precise records
 Timely: current and up-to-date
 Relevant: appropriate to the decision

Components of organiza onal memory:
 People: major component of an organiza on’s memory because they know how to use many
of the other components
 Each person: Role and posi on
 Culture: shared beliefs, values, a tudes, and norms that influence behaviour
 Conversa ons and discussions create a social network
 Metamemory: people’s recall of how to use organiza onal memory = core component
 Text:
 Table: general form that describes a variety of other structures used to store data
o Data in one column are of the same type: each cell of one row “price”
contains a number
o Data are limited by the width of the available space
 Document: common medium for storing organiza onal data
o lack the regularity and discipline of a table
o Hypertext, the familiar linking technology of the Web, supports nonlinear
document processing
 Mul media:
 Image: visual data: photographs and sketches. Used for:
o Iden fica on and security (police)
o Evidence (insurance)
o Adver sing and promo onal campaigns
o Selling images and maintain extensive libraries of clip art and photographs
 Graphics: contains explicitly embedded data (e.g. maps or engineering drawings)
 Audio
 Video
 Model: build mathema cal models to describe their business to analyse exis ng problems
and forecast future business condi ons
 Knowledge: organiza ons build systems to capture the knowledge of their experienced
decision makers and problem solvers

Problems with organiza onal DMS:
 Redundancy: same data are stored in different systems
 Lack of data control: data are poorly managed
 Poor interface: data are difficult to access
 Delays: there are frequently delays following requests for reports
 Lack of reality: data management systems do not reflect the complexity of the real world
 Lack of data integra on: data are dispersed across different systems


2

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