SMGT 334 Midterm || A+ Guaranteed.
What is the "O&O" market? correct answers (owned & operated) one of the fastest growing
markets made of sports commissions or CUB's
What are 3 characteristics unique to sport? correct answers 1. each sport has own set of rules
2. encompasses a continuum from elite comp. to recreational
3. characterized by its playful nature
What are the 3 types of sport tourism? correct answers 1. event
2. active
3. nostalgia based
What is event sport tourism? correct answers a mega event, i.e. olympics, superbowl
What is active sport tourism? correct answers resorts, i.e. golf, skiiing
What is nostalgia based sport tourism? correct answers sport themed attractions, i.e. sports
museum, halls of fame
RHOs are... correct answers rights-holder organizations, i.e. relay 4 life
DMOs are... correct answers Destination-Marketing organizations, i.e. sports commission
cross-cultural events correct answers interactions between members of different cultural groups
extreme events correct answers things like X games, and American Ninja Warrior
Family events correct answers Focus on family togetherness and educational components rather
than competition
Mega events correct answers large, short-term, high profile events capable of having a
significant impact on hosting towns
international events correct answers An event, such as the Olympic Games or the FIFA World
Cup, that garners international participation and attention and is of international significance and
scale.
Multiple location events correct answers events spanning multiple venues/cities. One
management team at each venue.
Multi-sport events correct answers variety of sports
small-scale events correct answers regular season sport events and competitions
youth events correct answers pipeline to college and professional athletics
, stakeholders correct answers local organizing committees, participants, sanctioning bodies,
facilities, sponsors, etc.
What are the stages of event planning? correct answers 1. Conceptual planning
2. Operational planning
3. Implementation
4. Assessment
Conceptual planning correct answers event organizers envision an event and champion the
intention to hold an event
Operational planning correct answers detailed plans are developed in order to turn the planners'
vision into reality
Implementation correct answers tasks are shifted to allocation and staff training; leadership,
timing, and coordination become more important
Assessment correct answers assess various activities during and after the event to make sure the
desired results are being reached
Local Organizing Committees (LOCs) correct answers made up of members from different
stakeholder groups and given the task of planning and managing events
Project Management correct answers The application of processes, methods, knowledge, skills
and experience to achieve the project objectives
What are some tools used by Event planners? correct answers communication tools,
collaboration tools, project tracking software, scheduling software
What are the purposes of an event? correct answers - to promote an issue
- to raise funds for a cause
- to promote an image for an organization
- to drive tourism
-to meet sponsorship objectives
- to promote a sport
Who is the event for? correct answers - sponsors
- broadcast partners
- local community
- charitable causes
- sport government bodies (NCAA)
SWOT analysis correct answers strengths, weaknesses, opportunities, threats
What is the "O&O" market? correct answers (owned & operated) one of the fastest growing
markets made of sports commissions or CUB's
What are 3 characteristics unique to sport? correct answers 1. each sport has own set of rules
2. encompasses a continuum from elite comp. to recreational
3. characterized by its playful nature
What are the 3 types of sport tourism? correct answers 1. event
2. active
3. nostalgia based
What is event sport tourism? correct answers a mega event, i.e. olympics, superbowl
What is active sport tourism? correct answers resorts, i.e. golf, skiiing
What is nostalgia based sport tourism? correct answers sport themed attractions, i.e. sports
museum, halls of fame
RHOs are... correct answers rights-holder organizations, i.e. relay 4 life
DMOs are... correct answers Destination-Marketing organizations, i.e. sports commission
cross-cultural events correct answers interactions between members of different cultural groups
extreme events correct answers things like X games, and American Ninja Warrior
Family events correct answers Focus on family togetherness and educational components rather
than competition
Mega events correct answers large, short-term, high profile events capable of having a
significant impact on hosting towns
international events correct answers An event, such as the Olympic Games or the FIFA World
Cup, that garners international participation and attention and is of international significance and
scale.
Multiple location events correct answers events spanning multiple venues/cities. One
management team at each venue.
Multi-sport events correct answers variety of sports
small-scale events correct answers regular season sport events and competitions
youth events correct answers pipeline to college and professional athletics
, stakeholders correct answers local organizing committees, participants, sanctioning bodies,
facilities, sponsors, etc.
What are the stages of event planning? correct answers 1. Conceptual planning
2. Operational planning
3. Implementation
4. Assessment
Conceptual planning correct answers event organizers envision an event and champion the
intention to hold an event
Operational planning correct answers detailed plans are developed in order to turn the planners'
vision into reality
Implementation correct answers tasks are shifted to allocation and staff training; leadership,
timing, and coordination become more important
Assessment correct answers assess various activities during and after the event to make sure the
desired results are being reached
Local Organizing Committees (LOCs) correct answers made up of members from different
stakeholder groups and given the task of planning and managing events
Project Management correct answers The application of processes, methods, knowledge, skills
and experience to achieve the project objectives
What are some tools used by Event planners? correct answers communication tools,
collaboration tools, project tracking software, scheduling software
What are the purposes of an event? correct answers - to promote an issue
- to raise funds for a cause
- to promote an image for an organization
- to drive tourism
-to meet sponsorship objectives
- to promote a sport
Who is the event for? correct answers - sponsors
- broadcast partners
- local community
- charitable causes
- sport government bodies (NCAA)
SWOT analysis correct answers strengths, weaknesses, opportunities, threats
