Erasmus Universiteit Rotterdam (EUR) • Marketing Management
Latest uploads for Marketing Management at Erasmus Universiteit Rotterdam (EUR). Looking for Marketing Management notes at Erasmus Universiteit Rotterdam (EUR)? We have lots of notes, study guides and study notes available for Marketing Management at Erasmus Universiteit Rotterdam (EUR).
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Courses Marketing Management at Erasmus Universiteit Rotterdam (EUR)
Notes available for the following courses of Marketing Management at Erasmus Universiteit Rotterdam (EUR)
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Advertisement and Communication BMME053 1
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BM01MM BM01MM 2
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BM04MM 1
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BM05MM BM05MM 1
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BMME100: Pricing: Creating and Capturing value BMME100 1
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BT1203 1
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Choice Architecture BMME059 1
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Consumer Behavior BM01MM 4
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Consumer Behaviour BM01MM 2
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Consumer Marketing Research BM02MM 6
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Consumer Psychology and Emerging Technologies 1
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Customer Centricity 1
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Marketing Strategy BM04MM 5
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Marketing Strategy Research BM05MM 4
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Neuromarketing 3
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Platform Economics and Marketing BMME193 1
Popular books Erasmus Universiteit Rotterdam (EUR) • Marketing Management
J. Armstrong, J. Scott Armstrong • ISBN 9781403913432
Latest notes & summaries Erasmus Universiteit Rotterdam (EUR) • Marketing Management
This document is for the course:Consumer Behaviour (BM01MM). Included are all class notes from lectures 1-9. At the end there are also summaries highlighting the most crucial parts of each lecture. (September 2023)
- Package deal
- Class notes
- • 35 pages's •
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Erasmus Universiteit Rotterdam•BM01MM
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CB & CMR notes for exam• Byantoniaboege
Preview 4 out of 35 pages
This document is for the course:Consumer Behaviour (BM01MM). Included are all class notes from lectures 1-9. At the end there are also summaries highlighting the most crucial parts of each lecture. (September 2023)
Focus points and practice exam questions (incl. answers!) to prep for your CB exam! I took this course last year and studied this + my other summaries and got a 10 for my exam, so no need to worry ;)
- Package deal
- Summary
- • 6 pages's •
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Erasmus Universiteit Rotterdam•Consumer Behavior
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Bundle MM block 1: CB CMR (5 files)• ByEUR2023
Preview 2 out of 6 pages
Focus points and practice exam questions (incl. answers!) to prep for your CB exam! I took this course last year and studied this + my other summaries and got a 10 for my exam, so no need to worry ;)
For practical courses like this one, it's essential to have good notes that guide you through each process. The document contains notes from all CMR's classes, including detailed screenshot explanations of each statistical test. It also contains further explanations not on lecture slides, making the material easier to understand.
- Package deal
- Class notes
- • 45 pages's •
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Erasmus Universiteit Rotterdam•Consumer Marketing Research
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Core Courses Marketing Management• BySvi
Preview 4 out of 45 pages
For practical courses like this one, it's essential to have good notes that guide you through each process. The document contains notes from all CMR's classes, including detailed screenshot explanations of each statistical test. It also contains further explanations not on lecture slides, making the material easier to understand.
This document will include a summary of the readings. The document will be updated every 1-2 weeks.
- Book
- Summary
- • 8 pages's •
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Erasmus Universiteit Rotterdam•BMME100: Pricing: Creating and Capturing value
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Introduction to Industrial Organization • Luis M. B. Cabral, Lua-S M. B. Cabral• ISBN 9780262035941
Preview 2 out of 8 pages
This document will include a summary of the readings. The document will be updated every 1-2 weeks.
In this document, you can find clear explanations of all the concepts explained in class. I researched and added better definitions to understand in an easier way what the classes are about. The document contains all notes from all classes, practical sessions, and case sessions. At the end of the document you can find a link to the flashcards on Quizlet
- Package deal
- Class notes
- • 40 pages's •
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Erasmus Universiteit Rotterdam•BM05MM
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Core Courses Marketing Management• BySvi
Preview 4 out of 40 pages
In this document, you can find clear explanations of all the concepts explained in class. I researched and added better definitions to understand in an easier way what the classes are about. The document contains all notes from all classes, practical sessions, and case sessions. At the end of the document you can find a link to the flashcards on Quizlet
Accurate summary of all the lectures of the Marketing Management course BT1203. Accurate transcription of the lectures, with examples, graphs and images
- Summary
- • 49 pages's •
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Erasmus Universiteit Rotterdam•BT1203
Preview 4 out of 49 pages
Accurate summary of all the lectures of the Marketing Management course BT1203. Accurate transcription of the lectures, with examples, graphs and images