Hogeschool Zuyd (HZ) • International Business Administration

Introduction to Management - Thirteen Edition - John R. Schermerhorn. Jr. & Daniel G. Bachrach Chapter 4: External Environment and Organizational Culture

Introduction to Management - Thirteen Edition - John R. Schermerhorn. Jr. & Daniel G. Bachrach Chapter 2: History of Management Thought

Introduction to Management - Thirteen Edition - John R. Schermerhorn. Jr. & Daniel G. Bachrach Chapter 1: The Management Process

Fundamentals of Marketing - Oxford University (Paul Baines, Chris Fill, Sara Rosengren, and Paolo Antonetti) Chapter 10: Managing Channels and Distribution

Fundamentals of Marketing - Oxford University (Paul Baines, Chris Fill, Sara Rosengren, and Paolo Antonetti) Chapter 9: Managing Marketing Communications

Fundamentals of Marketing - Oxford University (Paul Baines, Chris Fill, Sara Rosengren, and Paolo Antonetti) Chapter 7: Pricing and Value Creation

Fundamentals of Marketing - Oxford University (Paul Baines, Chris Fill, Sara Rosengren, and Paolo Antonetti) Chapter 6: Proposition and Branding Decisions

Economics Summary of the book Economics and Business Environment by W. Hulleman & A.J. Marijs. Chapter 1-6, 9, 10

Chapters : 1, 2 , 3 , 4 , 6 , 7

The law has three functions: - It provides rules to solve conflicts - It has a regulatory function. Rules and regulations on the basis of which society is organized. - What we wish to achieve with law: a society for everybody, protection of the weaker party and a society in which everybody’s interests are respected. This will be often determined by political choices International law Values and standards of society vary in the world. There is no single world government to make and enfor...