Rijksuniversiteit Groningen (RUG) • Msc Marketing Management
Latest uploads for Msc Marketing Management at Rijksuniversiteit Groningen (RUG). Looking for Msc Marketing Management notes at Rijksuniversiteit Groningen (RUG)? We have lots of notes, study guides and study notes available for Msc Marketing Management at Rijksuniversiteit Groningen (RUG).
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Courses Msc Marketing Management at Rijksuniversiteit Groningen (RUG)
Notes available for the following courses of Msc Marketing Management at Rijksuniversiteit Groningen (RUG)
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B2B Marketing EBM808B05 1
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Brand & Product Management EBM073A05 1
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Brand & Product Management - EBM073A05 1
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Brand and Product Management EBM073A05 1
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Consumer Psychology EBM074A05 1
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EBM081C05 1
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EBM621A05 1
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Marketing and Consumer Well being EBM192A05 1
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Marketing and consumer well-being EBM192A05 2
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Marketing Communication EBM078A05 1
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Marketing Research Methods EBM080A05 2
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Marketing&Consumer Well-being EBM192A05 1
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Msc Marketing Analytics and Data Science EBM880B05 1
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Purchasing EBM037A05 1
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Retail & Omnichannel Marketing EBM880B05 4
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Strategic Marketing EBM081C05 1
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Strategic Marketing EBM081C05 EBM081C05 1
Latest notes & summaries Rijksuniversiteit Groningen (RUG) • Msc Marketing Management
Aantekeningen alle lectures Purchasing, open boek tentamen!
- Class notes
- • 34 pages's •
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Rijksuniversiteit Groningen•Purchasing
Preview 4 out of 34 pages
Aantekeningen alle lectures Purchasing, open boek tentamen!
Full summary of all articles and lectures of the course Brand&Product Management.
- Summary
- • 115 pages's •
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Rijksuniversiteit Groningen•Brand & Product Management - EBM073A05
Preview 4 out of 115 pages
Full summary of all articles and lectures of the course Brand&Product Management.
Summary of all articles and lectures of Innovation&Entrepreneurship course
- Summary
- • 76 pages's •
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Rijksuniversiteit Groningen•EBM621A05
Preview 4 out of 76 pages
Summary of all articles and lectures of Innovation&Entrepreneurship course
Full summary of all articles and lectures.
- Summary
- • 117 pages's •
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Rijksuniversiteit Groningen•Marketing&Consumer Well-being
Preview 4 out of 117 pages
Full summary of all articles and lectures.
In this document all lectures have been summarized, all articles have been added in detail.
- Summary
- • 160 pages's •
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Rijksuniversiteit Groningen•Strategic Marketing EBM081C05
Preview 4 out of 160 pages
In this document all lectures have been summarized, all articles have been added in detail.
Full Summary Marketing Research Methods. Others that have used this document have all passed the course easily. The document includes the lecturers information on all the mandatory topics.
- Summary
- • 73 pages's •
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Rijksuniversiteit Groningen•Marketing Research Methods
Preview 4 out of 73 pages
Full Summary Marketing Research Methods. Others that have used this document have all passed the course easily. The document includes the lecturers information on all the mandatory topics.
(I passed the course with a 8.5) 
2022/2023 Consumer Psychology summary per article - All the 18 papers for the exam. 
Flashcards per article. Each article per page. With summary and most important take-aways.+ summaries per study/experiment.
- Summary
- • 24 pages's •
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Rijksuniversiteit Groningen•Consumer Psychology
Preview 3 out of 24 pages
(I passed the course with a 8.5) 
2022/2023 Consumer Psychology summary per article - All the 18 papers for the exam. 
Flashcards per article. Each article per page. With summary and most important take-aways.+ summaries per study/experiment.
An extensive summary of the course 'retail & omnichannel marketing' given at the RUG for the Msc Marketing. All the articles for the exam + the lectures have been summarized. Since the summary is quite extensive, reading the literature yourself, won't be necessary. 
Good luck with studying for the exam! :)
- Summary
- • 59 pages's •
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Rijksuniversiteit Groningen•Retail & Omnichannel Marketing
Preview 4 out of 59 pages
An extensive summary of the course 'retail & omnichannel marketing' given at the RUG for the Msc Marketing. All the articles for the exam + the lectures have been summarized. Since the summary is quite extensive, reading the literature yourself, won't be necessary. 
Good luck with studying for the exam! :)
(I passed the exam with a 8.6) 
Short & Long Summaries of the Papers for Marketing and Consumer Well being (EBM192A05). 
Sometimes with important definitions & key take-aways. 
(Also check out the short version of the summaries in flashcard form, with each paper on 1 page on my profile)
- Summary
- • 67 pages's •
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Rijksuniversiteit Groningen•Marketing and Consumer Well being
Preview 4 out of 67 pages
(I passed the exam with a 8.6) 
Short & Long Summaries of the Papers for Marketing and Consumer Well being (EBM192A05). 
Sometimes with important definitions & key take-aways. 
(Also check out the short version of the summaries in flashcard form, with each paper on 1 page on my profile)
(I passed the exam with an 8.6) 
Summery of all Research Papers mandatory for the Marketing and Consumer Well-being exam (EBM192A05) (MCWB). 
- Clearly visualised, one research paper per page! 
- Easy booklet, nice to print and to re-read before the exam. 
- Most important take-aways per article. 
- With questions and answers about the articles. 
All you need to know about the papers for the MCWB exam, including key take-aways per article, the 15 mandatory papers and small summaries of the 4 ad...
- Package deal
- Summary
- • 21 pages's •
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Rijksuniversiteit Groningen•Marketing and Consumer Well-being
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Marketing & Consumer Well-Being Exam: Long & Short summaries + flashcard book for the research papers• By ichristinar23
Preview 3 out of 21 pages
(I passed the exam with an 8.6) 
Summery of all Research Papers mandatory for the Marketing and Consumer Well-being exam (EBM192A05) (MCWB). 
- Clearly visualised, one research paper per page! 
- Easy booklet, nice to print and to re-read before the exam. 
- Most important take-aways per article. 
- With questions and answers about the articles. 
All you need to know about the papers for the MCWB exam, including key take-aways per article, the 15 mandatory papers and small summaries of the 4 ad...