Universiteit van Amsterdam (UVA) • Business Administration - Consumer Marketing
Latest uploads for Business Administration - Consumer Marketing at Universiteit van Amsterdam (UVA). Looking for Business Administration - Consumer Marketing notes at Universiteit van Amsterdam (UVA)? We have lots of notes, study guides and study notes available for Business Administration - Consumer Marketing at Universiteit van Amsterdam (UVA).
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Courses Business Administration - Consumer Marketing at Universiteit van Amsterdam (UVA)
Notes available for the following courses of Business Administration - Consumer Marketing at Universiteit van Amsterdam (UVA)
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Branding 6314M0157Y 2
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Consumer Behaviour 6314M0159Y 7
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Consumer Research in Marketing 6314M0373Y 6
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Ethics and the Future of Business 1
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Marketing communication 6314M0342Y 1
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Theories of Marketing 6314M0185Y 5
Latest notes & summaries Universiteit van Amsterdam (UVA) • Business Administration - Consumer Marketing
Summary Branding (2022), including required literature, lectures and knowledge clips, week 1-6.
- Summary
- • 31 pages's •
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Universiteit van Amsterdam•Branding
Preview 4 out of 31 pages
Summary Branding (2022), including required literature, lectures and knowledge clips, week 1-6.
Theories of Marketing 
Business Admin - Consumer Marketing 
Notes + All Articles
- Summary
- • 57 pages's •
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Universiteit van Amsterdam•Theories Of Marketing
Preview 4 out of 57 pages
Theories of Marketing 
Business Admin - Consumer Marketing 
Notes + All Articles
Summary of Consumer Behaviour (2021-2022), including online lessons, lectures, and (additional) articles. Topics: 
1. The Psychological Core 
2. Consumer (Ir)rationality 
3. Social Influences on Behaviour 
4. Affective and Emotional Consumer Reactions 
5. Technology and Consumer Behaviour 
6. Consumers and Marketing for a "better world"
- Summary
- • 36 pages's •
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Universiteit van Amsterdam•Consumer Behaviour
Preview 4 out of 36 pages
Summary of Consumer Behaviour (2021-2022), including online lessons, lectures, and (additional) articles. Topics: 
1. The Psychological Core 
2. Consumer (Ir)rationality 
3. Social Influences on Behaviour 
4. Affective and Emotional Consumer Reactions 
5. Technology and Consumer Behaviour 
6. Consumers and Marketing for a "better world"
Summary of all material for Theories of Marketing (2021-2022): all knowledge clips, lecture notes + articles.
- Summary
- • 42 pages's •
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Universiteit van Amsterdam•Theories Of Marketing
Preview 4 out of 42 pages
Summary of all material for Theories of Marketing (2021-2022): all knowledge clips, lecture notes + articles.
A summary of the materials discussed in the lectures of Consumer Research in Marketing (Master Business Administration). All 6 weeks of materials are covered. On the first pages you will find an overview of the materials that were selected for this course in my year and some info on the exam.
- Package deal
- Summary
- • 21 pages's •
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Universiteit van Amsterdam•Consumer Research In Marketing
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Summaries of all courses in MSc Business Administration: Consumer Marketing• By studybeans
Preview 3 out of 21 pages
A summary of the materials discussed in the lectures of Consumer Research in Marketing (Master Business Administration). All 6 weeks of materials are covered. On the first pages you will find an overview of the materials that were selected for this course in my year and some info on the exam.
Summary of Ethics and the Future of Business (sept 2021). The structure follows the four lectures, completed with the reflective questions and important parts of the required articles.
- Summary
- • 30 pages's •
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Universiteit van Amsterdam•Ethics and the Future of Business
Preview 3 out of 30 pages
Summary of Ethics and the Future of Business (sept 2021). The structure follows the four lectures, completed with the reflective questions and important parts of the required articles.