PEARSON (PEARSON) • Business studies

a) The interaction of supply and demand b) The drawing and interpretation of supply and demand diagrams to show the causes and consequences of price changes

a) Calculation of price elasticity of demand b) Interpretation of numerical values of price elasticity of demand c) The factors influencing price elasticity of demand d) The significance of price elasticity of demand to businesses in terms of implications for pricing e) Calculation and interpretation of the relationship between price elasticity of demand and total revenue

a)Calculation of income elasticity of demand b) Interpretation of numerical values of income elasticity of demand c) The factors influencing income elasticity of demand d) The significance of income elasticity of demand to businesses

a) Market mapping b) Competitive advantage of a product or service c) Thepurposeofproductdifferentiation d) Adding value to products/services

a) Product and market orientation b) Primary and secondary market research data (quantitative and qualitative) used to: o identify and anticipate customer needs and wants o quantify likely demand o gaininsightintoconsumerbehaviour c) Limitationsofmarketresearch,samplesizeandbias d) Use of ICT to support market research: o websites o social networking o databases e) Market segmentation

a) Mass markets and niche markets: o characteristics -market size and market share, brands b) Dynamic markets: - online retailing -how markets change - innovation and market growth, adapting to change c) How competition affects the market d) The difference between risk and uncertainty

A* revision notes for Edxcel Business Paper 1 Covering Themes 1 +4 which makes up paper 1 Notes Include: - Definitions of keywords/ concepts -Concise & Bullet pointed Key information for each topic -Practise Questions

A* revision notes for Edxcel Business Paper 2 Covering all topics such as Internal Finance, Theories of Corporate Strategies, Production & Productivity & Efficiency and SWOT Analysis. Includes theme 3+4 Notes Include: - Definitions of keywords/ concepts -Concise & Bullet pointed Key information for each topic -Practise Questions

A summarization of notes on the AS-Level Business topic of Approaches to Staffing and Industrial Disputes, which covers information from the book, lessons, and videos. It's all you need to fully understand this topic.

This document contains the past paper of Pearson BTEC Level 3 Nationals Diploma/Extended Diploma 2021. This is a Presentation of the business Clockwise Ltd (Activity 2)