MKTG1021 (MKTG1021)

Boston College

Here are the best resources to pass MKTG1021 (MKTG1021). Find MKTG1021 (MKTG1021) study guides, notes, assignments, and much more.

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Creating Value Notes, by Michael Porter
Summary • 5 pages • 2022

these notes are key concepts that Michael Porter covers in his short piece on "Creating Value" in Marketing

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Clean Edge Razor Case Study
Case • 2 pages • 2022

this document is a thorough case study analysis of the clean edge razor case. question may vary from class to class. This document contains questions and answers for the clean edge razor case study

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Consumer Behavior in Marketing notes
Summary • 6 pages • 2022

these are notes that relate to consumer behavior within Marketing. These notes detail why consumers buy the way they do and what key factors influence their decisions.