MGT498 Week 5 Knowledge Check
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MGT498 Week 5 Knowledge Check (VERIFIED)
- Exam (elaborations) • 2 pages • 2021
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1. A strategy whereby companies attempt to gain competitive advantage by offering value that is not available in other products or services is known as _________. 
2. Which of the following is true of product differentiation? 
3. When a company mass-produces the various modules of a product and then allows customers to select which modules will be combined together, it is known as___________. 
4. Which of the following is necessary for a product to be considered reliable? 
5. _____occur(s) when ...
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