COMM 245
Rhode Island College
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COMM 245 Social Media Communication Final Exam 2024 updates
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COMM 245 Social Media Communication Final Exam 2024 updates

Ch-1) What are the similarities and differences in roles and functions for journalists, PR practitioners, advertisers and marketers?



How do social media blur the lines between these fields?



What are the challenges for practitioners moving from journalism to PR? What about moving from PR to journalism?



What is an example you recall of social media engagement that did not seem to be authentic?
Exam (elaborations)
COMM 245 Social Media Communication Final Exam 2024 updates
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COMM 245 Social Media Communication Final Exam 2024 updates 
Ch-1) What are the similarities and differences in roles and functions for journalists, PR practitioners, advertisers and marketers? 
 
How do social media blur the lines between these fields? 
 
What are the challenges for practitioners moving from journalism to PR? What about moving from PR to journalism? 
 
What is an example you recall of social media engagement that did not seem to be authentic?
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