Busad 250 - Study guides, Class notes & Summaries

BUSAD 250 Exam 2 Latest Update...

BUSAD 250 Exam 3 Latest Update...

the 3 types of businesses Answer Goods producing businesses Service businesses Not for profit organizations Companies that create value by making "things," most of which are tangible (capital intensive) Answer Goods producing businesses Companies that create value by performing activities that deliver some benefit to customers (labor intensive) Answer Service businesses Organizations that provide goods and services without having a profit motive; these are also called nonprofit orga...

Which of the following represents the values and guidelines for proper conduct recognized in the workplace and everyday life as appropriate or inappropriate? A. Affirmative action B. Transparency C. Ethics D. Philanthropy E. Corporate social responsibility Answer C. Ethics The notion that a company has certain duties toward humanity that it must meet, excluding activities involving building revenue, is known as ___________. A. consumerism B. conflicts of interest C. corporate social r...

Busad 250 Exam 4 Studyguide Exam 2023...

_________________ is used to increase product recognition and recall, communicate information, and enhance overall product value Answer branding products that have _____________ are referred to as goods Answer a high percentage of tangible characteristics Joann decides to buy a new laptop computer. She compares many products and considers such aspects as processor, RAM, data storage, graphics, and size before finalizing her decision. In this case the new laptop is an example of a(n)_______...

Social Communication Model Answer Interactive and conversational Conventional Promotion Model Answer "We Talk, You Listen" Public broadcast, Lecture, Undirectional, One to Many Core Message Answer Single most important idea that a company hopes to convey Pull Strategy Answer Stimulates consumer demand - Through advertising if a customer wants it, they will pull it through the system Advertising Appeal Answer If you're going to stimulate customer demand 1 on 1 sales interactio...

difference between needs and wants in marketing Answer A need is a consumer 's desire for a product 's or service 's specific benefit, whether that be functional or emotional. A want is the desire for products or services that are not necessary, but which consumers wish for. Concept of relationship marketing and its benefits Answer of building a customer's trust and loyalty with a brand what is involved in preparation of Marketing Research? Answer Market research involves gathering inf...

Explain the definition of working capital and the balance sheet accounts Answer how much cash and inventory on hand: would use A/R, A/P, Inventory Know the various internal and external sources of funds available to a business and be able to distinguish a source as being either internal or external Answer internal-sale of stock or assets, retained earnings external- loans, lease, shares Understand the role of financial management and the insights that it provides to business managers Ans...

BUSAD 250 Exam 1 Studyguide 2023-2024...