Consumer psychology - Study guides, Class notes & Summaries

Looking for the best study guides, study notes and summaries about Consumer psychology? On this page you'll find 692 study documents about Consumer psychology.

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Summary of consumer psychology all lectures and articles
  • Summary of consumer psychology all lectures and articles

  • Summary • 104 pages • 2023
  • All the relevant articles and lectures for the exam. Also includes print screens from the slides/lectures. So, also all the articles are summarized!
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All notes Consumer Psychology & Neuromarketing 2022/2023
  • All notes Consumer Psychology & Neuromarketing 2022/2023

  • Class notes • 65 pages • 2022
  • Neuromarketing all notes
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Comprehensive literature summary: Consumer & Economic Psychology
  • Comprehensive literature summary: Consumer & Economic Psychology

  • Summary • 97 pages • 2023
  • UPDATE 2: I uploaded the new version that includes the 3 missing articles! So now it should contain all required literature for the exam. Good luck with studying! UPDATE: I just noticed that there were 3 articles added to the literature list recently. I have not noticed this change, and therefore these articles are not currently included in this summary. I am now working on adding those articles to this summary, and will update the document when that is finished. This is a comprehensive su...
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Summary Consumer Psychology and Emerging Technologies Marketing Management Erasmus University
  • Summary Consumer Psychology and Emerging Technologies Marketing Management Erasmus University

  • Summary • 46 pages • 2024
  • This is an extensive summary of the subject Consumer Psychology and Emerging Technologies at Erasmus University RSM. It includes all notes from class and examples and the summaries from the papers that were dealt with. I got a 9 with this summary.
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Marketing Communication Exam Part B Marketing Communication Exam Part B
  • Marketing Communication Exam Part B

  • Summary • 38 pages • 2024
  • This is a summary for Marketing Communication, part of the Masters program of Persuasive Communication at the UvA. All literature for part B is summarized including all the articles. Literature - Belch, G. E., & Belch M. A. (2021/2022). Chapter 4: Perspectives on consumer behavior. - Kahneman, D. (2003). A perspective on judgment and choice: Mapping bounded ra- tionality. American Psychologist, 58(9), 697–720. - The Behavioral Architects. (n.d.). Framing: expanding the framing toolbox. ...
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Summary Psychology of Economic Behaviour 2024
  • Summary Psychology of Economic Behaviour 2024

  • Summary • 179 pages • 2024
  • Includes all lectures and a summary of all articles discussed in the course The Psychology of Economic Behaviour 2024. Is part of the Master Psychology: Economic and Consumer Psychology. Extensive summary! Includes everything for exam!
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Literature - Consumer Psychology
  • Literature - Consumer Psychology

  • Exam (elaborations) • 106 pages • 2023
  • Literature - Consumer Psychology Literature - Consumer Psychology Literature - Consumer Psychology
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Economic and Consumer Psychology lectures
  • Economic and Consumer Psychology lectures

  • Class notes • 112 pages • 2023
  • Lectures of Economic and Consumer Psychology
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Literature - Consumer Psychology
  • Literature - Consumer Psychology

  • Exam (elaborations) • 106 pages • 2023
  • Literature - Consumer Psychology Literature - Consumer Psychology Literature - Consumer Psychology
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Summary Consumer Psychology & Neuromarketing
  • Summary Consumer Psychology & Neuromarketing

  • Summary • 15 pages • 2023
  • Everything you need to know for the exam in a readable way.
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