Mktg 396 final exam - Study guides, Class notes & Summaries
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ATHABASCA UNIVERSIY MKTG 396 FINAL EXAM NEW REVIEW SOLUTIONS (2022/2023).
- Exam (elaborations) • 26 pages • 2023
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ATHABASCA UNIVERSIY MKTG 396 FINAL EXAM NEW REVIEW SOLUTIONS (2022/2023).
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MKTG 396 Bundled Guides and Exams with complete solution
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MKTG 396v8 Introduction to Marketing Midterm Examination 
MKTG 396 Introduction to Marketing Sample Final Examination 2024 
MKTG 396 Practice Questions and Answers 2024/2025 with complete solution;AU
MKTG 396 Final exam study tips 2024;view ahead exam complete guide/AU
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ATHABASCA UNIVERSITY MKTG 396 ACTUAL FINAL LATEST EXAM REVIEW UPDATED DEFINATION OF TERMS.
- Exam (elaborations) • 3 pages • 2022
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ATHABASCA UNIVERSITY MKTG 396 ACTUAL FINAL LATEST EXAM REVIEW UPDATED DEFINATION OF TERMS.
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MKTG 396 Final Exam questions and answers complete solution graded A+ 2024/2025
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MKTG 396 Final Exam questions and answers complete solution graded A+ 2024/2025
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MKTG 396 FINAL TERM PAPER EXAM QUESTIONS WITH CORRECT WELL DETAILED ANSWERS
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associated services/augmented product - Additional services or features that enhance the core product 
 
brand associations - Mental links between a brand and its attributes or benefits 
 
brand awareness - Extent to which consumers are familiar with a brand 
 
brand dilution - Weakening of a brand through unsuccessful brand extensions 
 
brand equity - Value and strength of a brand in the marketplace 
 
brand extension - Using an existing brand name for a new product category 
 
brand licensing...
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