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Mkt 401 - Study guides, Class notes & Summaries

Looking for the best study guides, study notes and summaries about Mkt 401? On this page you'll find 22 study documents about Mkt 401.

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MKT 401 Marketing Strategy Chapter 13: A Comprehensive Lecture Notes MKT 401 Marketing Strategy Chapter 13: A Comprehensive Lecture Notes

  • MKT 401 Marketing Strategy Chapter 13: A Comprehensive Lecture Notes

  • Class notes • 9 pages • 2022
  • Available in package deal
    • Welcome to this comprehensive collection of lecture notes on marketing strategy MKT 401 in UniMannheim! These notes cover a wide range of essential concepts and techniques, including target market segmentation, the marketing mix, SWOT analysis, competitive analysis, customer personas, brand messaging, and much more. Whether you're a beginner looking to learn the fundamentals of marketing strategy or an experienced professional seeking to refresh your knowledge, these notes are a valuable resour...
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MKT 401 Marketing Strategy Chapter 1: A Comprehensive Lecture Notes MKT 401 Marketing Strategy Chapter 1: A Comprehensive Lecture Notes

  • MKT 401 Marketing Strategy Chapter 1: A Comprehensive Lecture Notes

  • Class notes • 11 pages • 2022
  • Available in package deal
    • Welcome to this comprehensive collection of lecture notes on marketing strategy course (MKT 5! These notes cover a wide range of essential concepts and techniques, including target market segmentation, the marketing mix, SWOT analysis, competitive analysis, customer personas, brand messaging, and much more. Whether you're a beginner looking to learn the fundamentals of marketing strategy or an experienced professional seeking to refresh your knowledge, these notes are a valuable resource. With c...
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