Ihop service - Study guides, Class notes & Summaries

Strategic Management - integrative management - combines: Analysis, Formulation, and Implementation - designed to look for a companies competitive advantage - helps you think like a GM What is Strategy? - to Gain and Sustain Competitive Advantage - its a set of Goal-directed actions to gain and sustain Superior Performance What makes a Good Strategy? 1.Analyze firms External and Internal Environments 2. Strategy Formulation 3. Accomplished through Strategy Implementa...