Specialty retailers - Study guides, Class notes & Summaries
Looking for the best study guides, study notes and summaries about Specialty retailers? On this page you'll find 172 study documents about Specialty retailers.
Page 4 out of 172 results
Sort by
-
MKTG 3340 Final Exam with complete solutions 2023/2024 latest update
- Exam (elaborations) • 9 pages • 2023
- Available in package deal
-
- $14.99
- + learn more
MKTG 3340 Final Exam 
Possession Utility - correct answer e.g.) allowing several payment and credit options 
 
Depth of Product Line - correct answer the store carries a large assortment of each item 
 
e.g.) a shoe store that offers running shoes, dress shoes, and children's shoes 
 
Limited Service - correct answer the store provides some services, such as credit and merchandise return, but not others such as clothing alteration 
 
e.g.) General merchandise stores such as Walmart make the cus...
-
MRCH 1135 Final || very Flawless.
- Exam (elaborations) • 3 pages • 2024
-
- $9.99
- + learn more
cocooning refers to correct answers spending more time at home 
 
americans are spending more time at home which is causing correct answers them to spend more money on home fashion rather than fashion apparel 
 
what are the largest manufactures of goods produced from their fabrics correct answers major American textile mills 
 
what is natural cotton and linen used for correct answers softness in bed lines 
 
what is synthetic fibers used for correct answers more durability 
 
window treatments...
-
CSUF MKTG 351 Final Exam
- Exam (elaborations) • 19 pages • 2024
-
- $14.99
- + learn more
CSUF MKTG 351 Final Exam 
 
Importance of services to the economy 
- 55% of all US GDP 
- 10 out of 11 service sectors increased their revenue last year 
- Largest gains from Internet and Broadcasting: Google Facebook, Pandora, Spotify, SiriusM 
--- Interpublic Group - One of the largest 
How services differs from groups 
- Intangible 
- Inseparable 
- Heterogeneous 
- Perishable 
Intangible 
--- Services cannot be touched, seen, tasted, heard, or felt in the same way as goods. Tangible cues are...
-
MKTG 445: Final Exam ALL SOLUTION LATEST EDITION 2023/24 ALL ANSWERS 100% CORRECT GUARANTEED GRADE A+
- Exam (elaborations) • 51 pages • 2023
-
- $18.99
- + learn more
Chapter 9 
 
Chapter 9 
 
________ is defined as a contractual arrangement whereby one company makes a legally protected asset available to another company in exchange for some form of compensation. 
A. 
Foreign direct investment (FDI) 
B. 
Contract manufacturing 
C. 
Equity stake 
D. 
Joint venture 
E. 
Licensing 
 
E. 
Licensing 
 
One of the key advantages to licensing as a market-entry strategy is ____________________. 
A. 
the speed of diffusion of the new product or techno...
-
BYU Floral Design Exam #2 with 100% correct answers already graded A+
- Exam (elaborations) • 21 pages • 2024
-
- $15.49
- + learn more
What are the types and locations of traditional flower retailers? 
Types: 
professional full-service floral shops 
specialty flower businesses 
limited-service flower stores 
flower merchandisers 
 
Locations and Websites: 
free-standing flower shop 
strip-center flower shop 
shopping mall 
business complex 
downtown location 
floral department 
 
 
 
The majority of floral shops are considered what type of floral shop? 
full-service flower shops: the florist provides everything a customer needs...
Get paid weekly? You can!
-
NRF Certification Test Exam with 100% Correct Answers
- Exam (elaborations) • 10 pages • 2024
- Available in package deal
-
- $12.49
- + learn more
NRF Certification Test Exam with 100% 
Correct Answers 
brick-and-mortar - Answer ️️ -the presence of a physical storefront and face-to- 
face customer experiences 
closeout stores - Answer ️️ -off-price stores that offer an assortment of brand- 
name merchandise at a significant discount off the manufacturer's price 
commercial cue - Answer ️️ -advertising message that impacts purchase 
decisions 
comparison shopper - Answer ️️ -the customer who spends time searching for 
the b...
-
MKTG 3340 - Final Exam Questions with 100% Correct Answers | Verified | Latest Update
- Exam (elaborations) • 14 pages • 2023
-
- $15.99
- + learn more
MKTG 3340 - Final Exam Questions with 100% Correct Answers | Verified | Latest Update 
Possession Utility 
The value of making an item easy to purchase through the provision of credit cards or financial arrangements 
 
Make the purchases easier 
 
The benefit customers get from a company's product once they have purchased 
 
 
 
Possession Utility 
CarMax provides financing or leasing and taking used cars as trade ins to encourage customers to purchase from them 
 
Stores allow several payment ...
-
BUS-M300 Final Exam Questions And Correct Answers
- Exam (elaborations) • 10 pages • 2024
-
- $13.98
- + learn more
BUS-M300 Final Exam Questions And Correct Answers 
 
When is Price Promotion effective? 
When the customer is sensitive to price. 
Inelastic 
% change in demand is LESS THAN % change in price. 
Elastic 
% change in demand is GREATER THAN % change in price. 
-Price increases, revenue decreases 
-Price decreases, revenue increases 
Promotional Pricing 
Price below list or cost for short run sales (discounts and rebates). 
Everyday Low Pricing Strategy 
For price sensitive. 
Customary Pricing 
Tra...
-
MKTG 3340 final exam Questions with 100% Correct Answers A+
- Exam (elaborations) • 9 pages • 2023
-
Available in package deal
-
- $8.99
- + learn more
possession utility - getting a product or service to consumers so they can own or use it 
 
depth of product line - -stores that carry a considerable assortment of a related line of items are limited-line stores 
-ex: Sports Authority carries a considerable amount of sports equipment from weight-lifting accessories to running shoes 
 
limited service - -provide some services such as credit and merchandise return, but not others, such as clothing alterations 
-ex: general merchandise st...
-
PRE-ASSESSMENT: MARKETING FUNDAMENTALS PDKO WGU REVISED 2023//202
- Exam (elaborations) • 16 pages • 2023
-
- $13.49
- + learn more
PRE-ASSESSMENT: 
MARKETING 
FUNDAMENTALS PDKO 
WGU REVISED 
2023//2024 
Which actions represent the facilitating functions of marketing? 
Buying and selling 
Transporting and storing 
Consuming and disposing 
Standardizing and grading - ANSWER Standardizing and grading 
A sporting goods company is developing a marketing plan. 
Which two statements represent the strategic level for this plan? 
The company leadership wants to inspire people to get outdoors more often. 
The company leadership s...
That summary you just bought made someone very happy. Also get paid weekly? Sell your study resources on Stuvia! Discover all about earning on Stuvia