Comm 3052 - Study guides, Class notes & Summaries
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COMM 3052 Final
- Exam (elaborations) • 8 pages • 2023
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COMM 3052 Final 
 
William Randolph Hearst was not a muckracker, but these three people were... - ANSWER-Ida Tarbell 
Jacob Riis 
Lincoln Steffens 
 
This early 1900s magazine was home to the muckrackers... - ANSWER-McClure's 
 
These three reasons led to the demise of newspapers according to our text, Will The Last Reporter Please Turn Out The Lights? - ANSWER-Bureau Closings 
Layoffs 
An emphasis on sensationalist stories 
 
In his essay, "Newspapers and Thinking the Unthinkable," Clay Shir...
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COMM 3052 FINAL 2024 QUESTIONS AND VERIFIED DETAILED ANSWERS (VERIFIED/GET IT RIGHT 100% CORRECT) ALREADY GRADED A+
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COMM 3052 FINAL 
 
2024 QUESTIONS AND VERIFIED DETAILED ANSWERS (VERIFIED/GET IT RIGHT 100% CORRECT) ALREADY GRADED A+
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COMM 3052
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COMM 3052 
 
Why do metaphors matter when it comes to understanding privacy? - ANSWER-they help us understand the problem, they are part of our conceptual systems that affect the way we interpret our experiences 
 
What is Big Brother and what does the metaphor entail? - ANSWER-the metaphor of Big Brother understands privacy in terms of power, and it views privacy as an essential dimension of the political structure society 
 
What is the metaphor of Kafka's The Trial? - ANSWER-the idea of surv...
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COMM 3052 Jiang Test 2 UNCC
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COMM 3052 Jiang Test 2 UNCC 
 
Neilson - ANSWER-Track popularity of shows and viewer trafficking and stats so that they can sell it to advertisers 
 
Ways to define audiences - ANSWER-Demographics 
Geo-demographics 
Psychographics 
 
Demographics - ANSWER-Quantifiable characteristics of a given population 
 
Geo-demographics - ANSWER-Mapping population characteristics 
 
Psychographics - ANSWER-Attitudes and values towards something 
 
Search Relevance - ANSWER-Making sure users are able to find...
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COMM 3052 FINAL EXAM QUESTIONS & ANSWERS
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COMM 3052 FINAL EXAM QUESTIONS & ANSWERS 
 
Journalism - ANSWER-Originally began as a public service for the betterment of the knowledge and power of people. Turned into the Saleable commodity for advertisement soon after when they realized how many people were reading it. 
 
Concentration of media (aka, Oligopoly) - ANSWER-"The Big Five" The National Association of Broadcasters, Reliance on advertisements meant only the biggest news companies were getting revenue. Led to more cohesion of news...
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COMM 3052 Exam Questions & Answers
- Exam (elaborations) • 3 pages • 2023
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COMM 3052 Exam Questions & Answers 
 
Why do metaphors matter when it comes to understanding privacy? - ANSWER-they help us understand the problem, they are part of our conceptual systems that affect the way we interpret our experiences 
 
What is Big Brother and what does the metaphor entail? - ANSWER-the metaphor of Big Brother understands privacy in terms of power, and it views privacy as an essential dimension of the political structure society 
 
What is the metaphor of Kafka's The Trial? ...
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COMM 3052 Jiang Test 2 UNCC Exam Questions & Answers
- Exam (elaborations) • 3 pages • 2023
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COMM 3052 Jiang Test 2 UNCC Exam Questions & Answers 
 
Neilson - ANSWER-Track popularity of shows and viewer trafficking and stats so that they can sell it to advertisers 
 
Ways to define audiences - ANSWER-Demographics 
Geo-demographics 
Psychographics 
 
Demographics - ANSWER-Quantifiable characteristics of a given population 
 
Geo-demographics - ANSWER-Mapping population characteristics 
 
Psychographics - ANSWER-Attitudes and values towards something 
 
Search Relevance - ANSWER-Making su...
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COMM 3052- Final Exam
- Exam (elaborations) • 7 pages • 2023
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COMM 3052- Final Exam 
 
Edward Snowden - ANSWER-American computer professional who leaked classified information from the National Security Agency (NSA) to the mainstream media, starting in June 2013 
-Auletta's Story with British Government officials threatening Rusbridger 
-Guardian insists stories have been scrubbed to "safeguard people" 
-Back up plan includes running stories if Guardian is censored 
-Runs story anyway after talking with lawyers 
-UK doesn't censor story 
-Media focusin...
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COMM 3052 FINAL EXAM
- Exam (elaborations) • 7 pages • 2023
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COMM 3052 FINAL EXAM 
 
Journalism - ANSWER-Originally began as a public service for the betterment of the knowledge and power of people. Turned into the Saleable commodity for advertisement soon after when they realized how many people were reading it. 
 
Concentration of media (aka, Oligopoly) - ANSWER-"The Big Five" The National Association of Broadcasters, Reliance on advertisements meant only the biggest news companies were getting revenue. Led to more cohesion of news groups making them ...
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COMM 3052 Final Exam Questions & Answers
- Exam (elaborations) • 8 pages • 2023
-
- $11.99
- + learn more
COMM 3052 Final Exam Questions & Answers 
 
William Randolph Hearst was not a muckracker, but these three people were... - ANSWER-Ida Tarbell 
Jacob Riis 
Lincoln Steffens 
 
This early 1900s magazine was home to the muckrackers... - ANSWER-McClure's 
 
These three reasons led to the demise of newspapers according to our text, Will The Last Reporter Please Turn Out The Lights? - ANSWER-Bureau Closings 
Layoffs 
An emphasis on sensationalist stories 
 
In his essay, "Newspapers and Thinking the...
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