Csu mkt300 - Study guides, Class notes & Summaries
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CSU MKT300 Exam #2 Questions and Answers 2024
- Exam (elaborations) • 5 pages • 2024
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What are the influences on consumer decision making? - Answer--Economic Needs 
-Psychological variables 
-Social influences 
-Culture and ethnicity 
-Purchase situation 
What are the economic needs that drive behavior? - Answer-1) Economy of purchase or use 
2) Efficiency in operation or use 
3) Dependability in use 
4) Improvement in earnings 
5) Convenience 
What psychological variables impact behavior? - Answer--Motivation 
-Perception 
-Learning 
-Attitude 
-Trust 
-Lifestyle 
What is discre...
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CSU Bundled Exams All Versions and Courses 2024/2025 Full solution pack
- Package deal • 25 items • 2024
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CSU Bundled Exams All Versions and Courses 2024/2025 Full solution pack
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