Custodians and consumers - Study guides, Class notes & Summaries
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RSK4802 EXAM PACK 2023
- Exam (elaborations) • 175 pages • 2023
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RSK 4802 EXAM PACK 2022 
JANUARY /FEBRUARY 2016 
QUESTION1.1 
ai) 
Risk management is an important process because it empowers a business with the 
necessary tools so that it can adequately identify and deal with potential risks. 
Once a risk has been identified, it is then easy to mitigate it. In addition, risk 
management provides a business with a basis upon which it can undertake sound 
decision-making. 
-For a business, assessment and management of risks is the best way to prepare for 
even...
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MNM2607 - PUBLIC RELATIONS EXAM QUESTIONS AND ANSWERS
- Exam (elaborations) • 37 pages • 2024
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MNM2607 - PUBLIC RELATIONS EXAM 
QUESTIONS AND ANSWERS 
Interactive communication - Answer- is an exchange of ideas where both participants, 
whether human, machine or art form, are active and can have an effect on one another 
Interactive marketing communication - Answer- refers to the evolving trend in marketing 
whereby marketing has moved from a transaction-based effort to a conversation 
Brand equity - Answer- is a phrase used in the marketing industry which describes the 
value of having a...
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MNM2607 - PUBLIC RELATIONS EXAM QUESTIONS AND ANSWERS
- Exam (elaborations) • 37 pages • 2024
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MNM2607 - PUBLIC RELATIONS EXAM 
QUESTIONS AND ANSWERS 
Interactive communication - Answer- is an exchange of ideas where both participants, 
whether human, machine or art form, are active and can have an effect on one another 
Interactive marketing communication - Answer- refers to the evolving trend in marketing 
whereby marketing has moved from a transaction-based effort to a conversation 
Brand equity - Answer- is a phrase used in the marketing industry which describes the 
value of having a...
-
MNM2607 - PUBLIC RELATIONS ACTUAL EXAM QUESTIONS WITH ANSWERS
- Exam (elaborations) • 23 pages • 2024
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MNM2607 - PUBLIC RELATIONS ACTUAL EXAM QUESTIONS WITH ANSWERS 
 
Interactive communication - ANSWER- is an exchange of ideas where both participants, whether human, machine or art form, are active and can have an effect on one another 
 
Interactive marketing communication - ANSWER- refers to the evolving trend in marketing whereby marketing has moved from a transaction-based effort to a conversation 
 
Brand equity - ANSWER- is a phrase used in the marketing industry which describes the value o...
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MNM2607 PUBLIC RELATIONS Exam Questions with Correct Answers
- Exam (elaborations) • 22 pages • 2023
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MNM2607 PUBLIC RELATIONS Exam Questions with Correct Answers 
Interactive communication - Answer-is an exchange of ideas where both participants, whether human, machine or art form, are active and can have an effect on one another 
 
Interactive marketing communication - Answer-refers to the evolving trend in marketing whereby marketing has moved from a transaction-based effort to a conversation 
 
Brand equity - Answer-is a phrase used in the marketing industry which describes the value of hav...
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MNM2607 - PUBLIC RELATIONS EXAM QUESTIONS AND ANSWERS
- Exam (elaborations) • 37 pages • 2024
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- $13.49
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MNM2607 - PUBLIC RELATIONS EXAM 
QUESTIONS AND ANSWERS 
Interactive communication - Answer- is an exchange of ideas where both participants, 
whether human, machine or art form, are active and can have an effect on one another 
Interactive marketing communication - Answer- refers to the evolving trend in marketing 
whereby marketing has moved from a transaction-based effort to a conversation 
Brand equity - Answer- is a phrase used in the marketing industry which describes the 
value of having a...
-
Intro to Governing bodies - MEDRADSC 1F03 – Professions Rated A
- Exam (elaborations) • 7 pages • 2023
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Intro to Governing bodies - MEDRADSC 1F03 – Professions Rated A Governing bodies organizations responsible for ensuring safe delivery of health care 
Legal system establish laws/acts to ensure 'safe' behaviour, accountability 
Regulatory bodies Administer legal 'Acts' for specific profession(s), accountability 
Associations support the profession/professional 
Health care institutions (employer) Establish policies and procedure, accountability 
CAMRT Candian Association of Medical Radiatio...
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MNM2607 - PUBLIC RELATIONS ACTUAL EXAM QUESTIONS WITH ANSWERS
- Exam (elaborations) • 23 pages • 2024
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MNM2607 - PUBLIC RELATIONS 
ACTUAL EXAM QUESTIONS WITH 
ANSWERS 
 
 
Interactive communication - ANSWER- is an exchange of ideas where both participants, 
whether human, machine or art form, are active and can have an effect on one another 
Interactive marketing communication - ANSWER- refers to the evolving trend in 
marketing whereby marketing has moved from a transaction-based effort to a 
conversation 
Brand equity - ANSWER- is a phrase used in the marketing industry which describes 
the val...
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CBDA BUSINESS DATA ANALYTICS DOMAINS EXAM 2024 QUESTIONS WITH COMPLETE SOLUTIONS
- Exam (elaborations) • 28 pages • 2024
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CBDA BUSINESS DATA ANALYTICS DOMAINS EXAM 2024 QUESTIONS WITH COMPLETE SOLUTIONS
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Account Management Midterm exam preparation questions with complete solutions
- Exam (elaborations) • 12 pages • 2023
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Role of an account manager? 
he chief role of the account executive is to extract the very best possible work from the other departments of the agency 
Account Executives can be divided into: Custodians and Contributors 
 
 
 
Account Manager Characteristics: 
- They care a lot, sometimes even more than their own clients do 
- The organizing principle of the day is "what am I doing to make the work better?" 
- They make it happen 
-They keep promises- the agency is only as good as their word 
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