J306 mass comm - Study guides, Class notes & Summaries
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J306 Mass Comm Theory Exam 2024
- Exam (elaborations) • 3 pages • 2024
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J306 Mass Comm Theory Exam 2024...
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J306 Mass Comm Theory Week 6a Exam (Latest 2024/ 2025 Update) with Questions and Verified Answers| | 100% Correct | Grade A+
- Exam (elaborations) • 3 pages • 2024
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J306 Mass Comm Theory Week 6a Exam (Latest 2024/ 2025 Update) with 
Questions and Verified Answers| | 100% Correct | Grade A+
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J306 Mass Comm Theory Week 6a Questions & Correct Answers | Grade A+
- Exam (elaborations) • 5 pages • 2024
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Limited effects theory 
: media play a very limited, even minimal role in the lives of individuals and the larger 
society 
Paul Lazarsfeld 
: active in socialist politics in Vienna, trained in empirical research methods, conducted 
media effects research at bureau of applied social research of Columbia Uni in NY 
In 1940s Lazarsfeld led studies on what 
: voting behavior, expecting to find significant media influence based on mass society 
notions 
Lazarsfeld The People's Choice 
: he found...
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J306 Mass Comm Theory Week 6a Exam Latest 2024/ 2025 with Questions and Verified Answers | Grade A+
- Exam (elaborations) • 3 pages • 2024
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J306 Mass Comm Theory Week 6a Exam Latest 2024/ 2025 with Questions and Verified Answers | Grade A+
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