Mkt 3401 midterm - Study guides, Class notes & Summaries

MKT 3401 Midterm - Ledet LSU Questions And Answers 2024/2025 Update

MKT 3401 Midterm Ledet LSU with Questions and Answers production orientation ANSWER orientation focused on the internal capabilities of an organization as opposed to the desires of the marketplace Sales Orientation ANSWER the belief that people will buy more goods and services if aggressive sales techniques are used and that high sales result in high profits Market Orientation ANSWER the idea that a sale does not depend on an aggressive sales force but rather on a customer's decision...

MKT 3401 Midterm - Ledet LSU latest update 2024 production orientation - ANSWERSorientation focused on the internal capabilities of an organization as opposed to the desires of the marketplace Sales Orientation - ANSWERSthe belief that people will buy more goods and services if aggressive sales techniques are used and that high sales result in high profits Market Orientation - ANSWERSthe idea that a sale does not depend on an aggressive sales force but rather on a customer's deci...