Mktg 181 midterm exam - Study guides, Class notes & Summaries

MKTG 181 Midterm Exam – Questions & Answers

MKTG 181 Midterm Exam - Complete Study Guide

MKTG 181 Midterm Exam Questions and Answers All Correct Marketing seeks to: - Answer-1. Discover needs and wants of customers 2. Satisfy them What is needed for marketing to occur? - Answer-1. Two or more parties with unsatisfied needs 2. Desire and ability to be satisfied 3. A way for the parties to communicate 4. Something to exchange Product strategy - Answer-features, brand name, packaging, service, warranty Place strategy - Answer-- place=distribution - outlets, channels, co...

MKTG 181 Midterm EXAM – Qs And As

MKTG 181 Midterm 2023 Exam Questions with All Correct Answers Marketing - Answer-The acting for creating, communicating, and exchanging offerings that benefit its customers, the organization, its stakeholders, and society at large. Exchange - Answer-The trade of things of value between a buyer and a seller so that each is better off after the trade. Diverse Elements Influencing marketing actions: Environmental forces: Social, Economic, Technological, Competitive, Regulatory. - Answer-F...