Prostart ii exam review - Study guides, Class notes & Summaries

Publicity - The attention an operation receives from the public Press Release - A brief presentation of promotional information written to sound like a news article. Cooperative sales promotion - When two or more sponsors develop complementary promotions or offer complementary promotional materials Marketing - Process of communicating a business's message to its market Market - Group of people known as customers or guests Menu engineering - systematically breaks down a menu's components ...

What consists of all of the food and services offered by an operation to guests? - Answer-Product service mix The list of steps an operation must take to sell a product or service to a specific market is called a - Answer-marketing plan Which type of marketing plan treats everyone as having the same needs and wants? - Answer-Mass marketing Paying to present or promote an operation's products, services, or identity is called - Answer-advertising The process by which an operation interacts...

Publicity - correct answer The attention an operation receives from the public Press Release - correct answer A brief presentation of promotional information written to sound like a news article. Cooperative sales promotion - correct answer When two or more sponsors develop complementary promotions or offer complementary promotional materials Marketing - correct answer Process of communicating a business's message to its market Market - correct answer Group of people known as custom...

Culinary II ProStart Exam Review 17-18 Questions and Answers

Culinary II ProStart Exam Review 17-18 Questions and Answers Graded A+ 1. Which type of menu offers breakfast, lunch, or dinner at any time of day? California 2. What is a benefit of choosing to buy a ready-made product? The finished dish will be more consistent 3. Which kind of leavener makes quick breads rise? Chemical 4. What is the formula for determining food cost? (Opening inventory + Purchases) - Closing Inventory 5. In a channel of distribution, wholesalers, supp...

Culinary II ProStart Exam Review 17-18 Questions and Answers Graded A+ 1. Which type of menu offers breakfast, lunch, or dinner at any time of day? California 2. What is a benefit of choosing to buy a ready-made product? The finished dish will be more consistent 3. Which kind of leavener makes quick breads rise? Chemical 4. What is the formula for determining food cost? (Opening inventory + Purchases) - Closing Inventory 5. In a channel of distribution, wholesalers, supp...

Culinary II ProStart Exam Review 17-18 Questions and Answers Graded A+ 1. Which type of menu offers breakfast, lunch, or dinner at any time of day? California 2. What is a benefit of choosing to buy a ready-made product? The finished dish will be more consistent 3. Which kind of leavener makes quick breads rise? Chemical 4. What is the formula for determining food cost? (Opening inventory + Purchases) - Closing Inventory 5. In a channel of distribution, wholesalers, supp...

Culinary II ProStart Exam Review 17-18 Questions and Answers Graded A+ 1. Which type of menu offers breakfast, lunch, or dinner at any time of day? California 2. What is a benefit of choosing to buy a ready-made product? The finished dish will be more consistent 3. Which kind of leavener makes quick breads rise? Chemical 4. What is the formula for determining food cost? (Opening inventory + Purchases) - Closing Inventory 5. In a channel of distribution, wholesalers, supp...