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Samenvattingen Handelswetenschappen (KUL @Antwerpen)

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Samenvatting - Marketing Mix Management (Y05129)

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Summary of the course 'Marketing Mix Management' based on class notes, slides and readings. It also includes a summary of the base 3 notes: quantitative analysis in marketing, marketing strategy & the psychology of new product adoption.

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  • Summary
  •  • 35 pages • 
  • by HWwithLouise • 
  • uploaded  2023
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