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Behavior Change Management required readings & videos summary
This is a summary of all the required readings of Behavior Change management at the Vrije Universiteit Amsterdam, INCLUDING all videos explained
- Summary
- • 55 pages •
This is a summary of all the required readings of Behavior Change management at the Vrije Universiteit Amsterdam, INCLUDING all videos explained
Marketing Strategy Mandatory Articles Summary
Summary of all the mandatory articles, as written in the course manual. Main points, theories, studies, implications, results and link to prior research is mentioned.
- Summary
- • 25 pages •
Summary of all the mandatory articles, as written in the course manual. Main points, theories, studies, implications, results and link to prior research is mentioned.
Consumer Marketing lecture notes, summary of the articles and additions
All lectures included; examples included; short summaries of the papers, graphs from lectures included
- Class notes
- • 80 pages •
All lectures included; examples included; short summaries of the papers, graphs from lectures included
Summary Consumer Behavior book
I passed the exam with a 9.2 This is a summary of the book "Consumer Behavior (2nd edition). Frank R. Kardes, Maria L. Cronley, & Thomas W. Cline. Cengage Learning, 2020". It contains all the mandatory chapters 1. Understanding Consumer Behavior and Consumer Research 4. Consumer Perception 5. Learning and Memory 6. Automatic Information Processing 7. Motivation and Emotion 8. Attitude and Judgment Formation and Change 9. The Consumer Decision Making Process 10. Product...
- Book
- Summary
- • 54 pages •
I passed the exam with a 9.2 This is a summary of the book "Consumer Behavior (2nd edition). Frank R. Kardes, Maria L. Cronley, & Thomas W. Cline. Cengage Learning, 2020". It contains all the mandatory chapters 1. Understanding Consumer Behavior and Consumer Research 4. Consumer Perception 5. Learning and Memory 6. Automatic Information Processing 7. Motivation and Emotion 8. Attitude and Judgment Formation and Change 9. The Consumer Decision Making Process 10. Product...
Managing Negotiations all mandatory articles summarized
All the mandatory articles, including Hofstede's cultural dimensions, are summarized. This contains the articles used for the presentations which is also part of the exam. All the important focus points are mentioned.
- Summary
- • 17 pages •
All the mandatory articles, including Hofstede's cultural dimensions, are summarized. This contains the articles used for the presentations which is also part of the exam. All the important focus points are mentioned.
Leadership Mobilizing People summary of all the mendatory articles
All the articles from the course manual are summarized. Approximately 3 pages per article. Conclusions, shorty what the research was about and theoretical explanations.
- Summary
- • 60 pages •
All the articles from the course manual are summarized. Approximately 3 pages per article. Conclusions, shorty what the research was about and theoretical explanations.
Leerdoelen en aantekeningen Technologie en Innovatiemanagement (E_BK2_TIMA) Innovatiemanagement, ISBN: 9789043032278
alle leerdoelen die van te voren gegeven zijn in de colleges volledig uitgewerkt wat helpt bij het leren van het tentamen.
- Book
- Class notes
- • 14 pages •
alle leerdoelen die van te voren gegeven zijn in de colleges volledig uitgewerkt wat helpt bij het leren van het tentamen.
Marketing Strategy Mandatory Articles Summary
Leadership Mobilizing People summary of all the mendatory articles