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The Woulds of Wall Street with Complete Solutions
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The Woulds of Wall Street with Complete Solutions Royal Mail - Answer-rebranded with updates to its logo and visual identity to modernize its image, while maintaining its core postal services, sparking discussion on the effectiveness of rebranding in service-oriented businesses. Martha Matilda ...

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  • August 25, 2024
  • 12
  • 2024/2025
  • Exam (elaborations)
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The Woulds of Wall Street
with Complete Solutions
Royal Mail - Answer-rebranded with updates to its logo and visual identity to modernize
its image, while maintaining its core postal services, sparking discussion on the
effectiveness of rebranding in service-oriented businesses.

Martha Matilda Harper - Answer-Canadian-American entrepreneur who pioneered the
modern franchise model with her Harper Method beauty salons, significantly impacting
the beauty industry.

Harper Method Shops - Answer-Beauty salons operated under Martha Matilda Harper's
franchise model, introducing innovations like the reclining shampoo chair and shampoo
basin.

Christian Science - Answer-Religious movement that influenced Martha Matilda
Harper's personal and business life, credited with aiding her health and business
success.

Robert McBain - Answer-Martha Harper's husband who took over management of the
Harper Method Shops, modernizing the business and leading to its eventual sale.

Franchising Model - Answer-Business arrangement where a parent company licenses
others to operate under its brand and model, sharing profits.

Business Model - Answer-describes how a company creates and captures value,
including aspects like value proposition, pricing, and organization. It is essential for
understanding industry transformation and evaluating innovative models.

Airbnb - Answer-A platform-based company that allows homeowners to rent out their
spaces, offering a cost-effective and personalized alternative to traditional hotels. It has
transformed the hotel industry by leveraging asset sharing.

Uber - Answer-A ride-sharing service that utilizes asset sharing, usage-based pricing,
and real-time decision-making to disrupt traditional taxi services. Its model includes
features like collaborative ecosystems and customer ratings.

Healx - Answer-A company that uses big data and analytics to match treatments to rare
disease patients, demonstrating high levels of personalization and asset sharing. It
represents a transformative business model in the pharmaceutical industry.

, MP3 Technology - Answer-A technology that allows users to store thousands of songs
on a small device, leading to the creation of new business models like iPod and iTunes.
It revolutionized music consumption.

iPod and iTunes - Answer-Apple's products that combined to create a new business
model for digital music distribution, transforming the music industry. They exemplify how
technology and business models can work together to disrupt markets.

Crowdsourcing - Answer-a business model that gathers ideas, services, or content from
a large group of people, relies on collective input rather than a centralized team.

Subscription - Answer-where customers pay a recurring fee for continuous access to a
product or service, was limited by the lack of modern payment systems and distribution
methods.

Drop-shipping - Answer-a retail fulfillment method where stores don't keep products in
stock but transfer customer orders directly to suppliers, required technological
innovations in e-commerce and logistics.

Peer-to-peer - Answer-a model where individuals interact directly with each other to
buy, sell, or share goods and services, needed the rise of online platforms and secure
payment systems.

Freemium - Answer-offering basic services for free while charging for premium features,
relies on digital distribution and online engagement, which were not feasible before the
internet.

Razor-and-blades - Answer-a model where a basic product is sold at a low price or
given away for free to increase sales of complementary goods, needed advances in
manufacturing and marketing.


The Long Run - Answer-the period in the future when everything can be adjusted or
changed; for example, a company can build more factories or adjust production levels.

The Short Run - Answer-the current period when adjustments are limited; for instance, a
company cannot instantly increase production without extraordinary measures.

Steven P. Jobs - Answer-Apple's co-founder and former general manager of the
Macintosh division, was moved to a more strategic role with reduced operational
responsibilities following the company's restructuring.

John Sculley - Answer-recruited from Pepsico Inc., was Apple's president and chief
executive who led the restructuring effort to address the company's management issues
and financial troubles.

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