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Business Intelligence Final Exam Practice Questions and Answers
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Business Intelligence Final Exam Practice Questions and Answers Web-based e-mail such as Google's Gmail are not examples of cloud computing. - ANSWER-False In the Quiznos case, the company employed location-based behavioral targeting to narrow the characteristics of users who were most likely t...

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  • November 3, 2024
  • 24
  • 2024/2025
  • Exam (elaborations)
  • Questions & answers

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  • business intelligence final exam practice question

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Copyright © KAYLIN 2024/2025 ACADEMIC YEAR. ALL RIGHTS RESERVED FIRST PUBLISH NOVEMBER, 2024




Business Intelligence Final Exam Practice

Questions and Answers


Web-based e-mail such as Google's Gmail are not examples of cloud computing. - ANSWER✔✔-False


In the Quiznos case, the company employed location-based behavioral targeting to narrow the

characteristics of users who were most likely to eat at a quick-service restaurant. - ANSWER✔✔-True


From massive amounts of high-dimensional location data, algorithms that reduce the dimensionality of

the data can be used to uncover trends, meaning, and relationships to eventually produce human-

understandable representations. - ANSWER✔✔-True


Simulation is normally used only when a problem is too complex to be treated using numerical

optimization techniques. - ANSWER✔✔-True


A decision table shows the relationships of the problem graphically and can handle complex situations in

a compact form. - ANSWER✔✔-False


A model builder makes predictions and assumptions regarding input data, many of which deal with the

assessment of certain futures. - ANSWER✔✔-False


A more general form of an influence diagram is called a(n) - ANSWER✔✔-cognitive map


Every LP model has some internal intermediate variables that are not explicitly stated. - ANSWER✔✔-

True


Spreadsheets are clearly the most popular developer modeling tool. - ANSWER✔✔-False


Copyright ©Stuvia International BV 2010-2024 Page 1/24

,Copyright © KAYLIN 2024/2025 ACADEMIC YEAR. ALL RIGHTS RESERVED FIRST PUBLISH NOVEMBER, 2024


In decision making under uncertainty, it is assumed that complete knowledge is available. - ANSWER✔✔-

False


By using ________, businesses can collect and analyze data to discern large-scale patterns of movement

and identify distinct classes of behaviors in specific contexts. - ANSWER✔✔-location-enabled services


In-motion ________ is often overlooked today in the world of BI and Big Data. - ANSWER✔✔-analytics


________ bring together hardware and software in a physical unit that is not only fast but also scalable

on an as-needed basis. - ANSWER✔✔-Appliances


HBase is a nonrelational ________ that allows for low-latency, quick lookups in Hadoop. - ANSWER✔✔-

database


In open-source databases, the most important performance enhancement to date is the cost-based

________. - ANSWER✔✔-optimizer


A(n) ________ is one or more Web pages that provide a collection of links to authoritative Web pages. -

ANSWER✔✔-crawlers/spiders hub


Text analytics is the subset of text mining that handles information retrieval and extraction, plus data

mining. - ANSWER✔✔-False


Categorization and clustering of documents during text mining differ only in the preselection of

categories. - ANSWER✔✔-True


Articles and auxiliary verbs are assigned little value in text mining and are usually filtered out. -

ANSWER✔✔-True




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, Copyright © KAYLIN 2024/2025 ACADEMIC YEAR. ALL RIGHTS RESERVED FIRST PUBLISH NOVEMBER, 2024


In the car insurance case study, text mining was used to identify auto features that caused injuries. -

ANSWER✔✔-False


Regional accents present challenges for natural language processing. - ANSWER✔✔-True


In the Tito's Vodka case study, trends in cocktails were studied to create a quarterly recipe for customers.

- ANSWER✔✔-True


In the Wimbledon case study, designers balanced the needs of mobile and desktop computer users. -

ANSWER✔✔-True


In text mining, if an association between two concepts has 7% support, it means that 7% of the

documents had both concepts represented in the same document. - ANSWER✔✔-True


In sentiment analysis, sentiment suggests a transient, temporary opinion reflective of one's feelings. -

ANSWER✔✔-False


Current use of sentiment analysis in voice of the customer applications allows companies to change their

products or services in real time in response to customer sentiment. - ANSWER✔✔-True


In sentiment analysis, it is hard to classify some subjects such as news as good or bad, but easier to

classify others, e.g., movie reviews, in the same way. - ANSWER✔✔-True


Search engines are only used in the context of the World Wide Web (WWW). - ANSWER✔✔-False


Search engine optimization (SEO) techniques play a minor role in a Web site's search ranking because

only well-written content matters. - ANSWER✔✔-False


Clickstream analysis does not need users to enter their perceptions of the Web site or other feedback

directly to be useful in determining their preferences. - ANSWER✔✔-True


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