BTMA 317 Cases Final Exam.

BTMA 317 Cases Final Exam. Digital Transformation of CIBC (Chapter 1) - correct answer One of Canada's oldest banks committed to innovation -Apple Watch banking app -CIBC Hello Home: iOS for mortgage approvals -Voice search for mobile banking A variety of Digital Transformations (Chapter 1) - correct answer Wendy's --Goal of putting digital technologies at the centre of customer experience --Wendy's created labs called 90 degree labs --Wendy's became one of the first companies to use self-ordering kiosks to control labour costs, deploying this technology in about 300 of its restaurants by August 2018. Professional Golf --Because there is trouble with Baby Boomers playing golf something called "connecting courses" has been added. --Preparing courses typically requires laying 10 to 15 kilometres of fibre in the ground as well as deploying sensors with 5G wireless technology. --The sensors will provide location data that will bring new insights into how spectators move around a course. These data provide tournament sponsors with relevant information on spectator location and movement to increase their potential engagement. The Freight Forwarding Industry --Freight forwarders assist their clients in shipping goods and raw materials by rail, ship, or plane. --This global business has lagged behind many other industries in adapting to digital transformation. --Startup Freightos , an online marketplace, is addressing that problem. Freightos allows shippers to book online, receiving bids from multiple freightforwarders within seconds rather than days, and often for lower prices than offline alternatives offer. -- Canadas Olympic Teams (Chapter 1) - correct answer --Need for data analytics for sports teams --Own the podium, a non for profit, and is using its best-in-class data analytics division and decades-long history in predictive modelling Graham Construction Digitizes Travel Expenses Business Process (Chapter 2) - correct answer Employees incl. labour personnel and engineers had to submit all the expenses that they incurred in such visits, including travel costs (car, gas), accommodation costs (hotel), and per diem costs (food) Many expenses were not assigned to the right projects Could easily take up to an hour to complete expense report Had to mail all necessary documents Managers spent lots of time reconciling budgets Solution: new IS - allows online expense reporting from cellphones Faster reimbursements, less time-consuming reporting and a mobile, paperless process, consistency and large savings