Detailed lecture notes for the Business Research and Reporting module. These notes helped me achieve over 75% in the module, so you can trust that they are thorough, well-organised, and cover all the essential topics incudes week 1 both lectures and seminars.
• Research is:
The systematic process of collecting and analyzing information (data) in order to increase
our understanding of the phenomenon about which we are concerned or interested.
Researching might involve:
▪ Finding information from different sources, for example online or in textbooks.
▪ Using your critical thinking skills to analyse the information.
▪ Writing reports.
▪ Presenting your research to others.
• Research skills are important in the workplace for a variety of reasons, including the
ability for individuals and businesses.
• You might need to investigate information about the economy if you have a financial
job.
• If you’re a lawyer you’ll need to sift through reams of case law to find evidence to
support your argument.
• Journalists would need to research facts and figures for an article they’re writing.
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