Chapter 7 Test Bank- Business Intelligence- Q & A Correct Answers

True - Answer-Market basket analysis is a data mining application that understands what products or services are commonly purchased together. True or False True - Answer-Artificial intelligence (AI) focuses on methods and technologies to emulate how humans learn and solve problems. True or False Unstructured problem - Answer-A(n) ____ is one for which there is no algorithm to follow to reach an optimal solution. a) structured report b) structured plan c) unstructured discussion d) unstructured problem False - Answer-Determining which stock will yield the highest return by the end of next year is an example of a structured problem. True or False Neural networks - Answer-Rather than containing a set of IF-THEN rules, more sophisticated Expert Systems use____, which mimic the way a human brain learns. a) neural networks b) what-if analysis c) sensitivity analysis d) regression analysis