MKTG 340
Colorado State University-Pueblo
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An Overview of Marketing
- Summary • 3 pages • 2024
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Unlock your academic potential with our comprehensive Principles of Marketing study guide, meticulously designed for students striving to excel in their marketing courses. This in-depth guide covers all essential marketing concepts, offering clear explanations, key definitions, and detailed insights that are crucial for acing your exams. 
 
What's Inside: 
Chapter Summaries: Concise overviews of each chapter, highlighting critical concepts such as the marketing mix, customer value, and the impo...
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