Consume Study guides, Class notes & Summaries

Test Bank for Consumer Behaviour: Buying, Having, and Being, 8th Canadian Edition, 8ce by Michael R. Solomon, Katherine White, Darren W. Dahl, Kelley Main. ISBN-13: 8123 Complete Chapters test bank included - Instant Download An Introduction to Consumer Behaviour Perception Learning and Memory Motivation and Affect The Self Personality, Lifestyles, and Values Attitudes Attitude Change and Interactive Communications Individual Decision Making Buying and Disposing Group Influence a...

This is a practice exam I made myself for Economic and Consumer Psychology. It contains a total of 40 multiple choice questions and 20 open questions based on the literature, lecture, and scientific articles. I made them as realistic as possible and the answers can be found at the bottom of the document. They are a good way to test your knowledge and preparation for the test.

Summary of all readings of the course MCB30806 Sensory Perception and Consumer Preference

This summary is written in English and contains all the information from the slides + own notes (english + dutch!!!)

Summary of material covered (preparations for lectures and notes during class) for the course consumer behavior at the free university of Amsterdam. period 4 (february to march 2024).

ALL the articles for the course Consumer Marketing are summarized in one document, ready for you to rock your exam! :)

A summary of all lectures including the lecture slides and lecturers' additions of the course Sensory Perception and Consumer Preference

An all encompassing summary of the course Consumer Behaviour. Written in an organized, structured way with plenty of clear examples and visuals to guide you through the learning process. This summary includes; * all lectures * all guest lectures * the book Nudge by Thaler and Sunstein * all the required readings (articles, videos, ...) This course is given by Clara Cutello en Barbara Briers at the Faculty of Business and Economics.

This is a summary of all the articles linked to Consumer Psychology. The course is given in the master Marketing Management.