Google ads display Study guides, Class notes & Summaries

How can Google Ads help you advance your business goals? -By driving online, in-app, in-person, and over-the-phone sales -By building awareness of your brand -By influencing consideration of your products and services Advertising with Google Ads starts with... creating campaigns based on your business objectives Search These ads show up next to Google search results and on other Google partner sites, like YouTube, when people search for products or services you offer. Video These ads ap...

2024 Google Analytics Individual Qualification Exam Actual Questions and Answers Complete and Verified 100% What feature collects company-specific data such as Member Status? A. Custom Filter B. Event Tracking C. Custom Dimension D. Custom Metric Ans- C. Custom Dimension Which kinds of hits does Google Analytics track? A. Pageview B. Event C. Transaction D. All of the above Ans- D. All of the above To recognize users across different devices, what feature must be enabl...

True or false: Digital advertising has no impact on your organic marketing efforts. False Which of the following can digital advertising help you accomplish? Get more results in the search engine results pages Organic reach on social media networks like Facebook is: Shrinking Which of the following is a reason why advertising was not originally part of the inbound playbook? It was seen as intrusive, irrelevant, and unhelpful, wasn't targeted, and there wasn't the abili...

Google ads certification assessmentWays google ads advances business goals - correct answer -drive sales -get leads -increase website visits -influence consideration -build awareness -promote your app 3 Principles Google ads is built around - correct answer Relevance Control Results Relevance - correct answer helps you connect with the right people, with the right message, at the right time. Your ads can appear on Google Search, Youtube, and more, just when someone is looking for pr...

Google Analytics Individual Qualification ExamWhat feature collects company-specific data such as Member Status? A. Custom Filter B. Event Tracking C. Custom Dimension D. Custom Metric - correct answer C. Custom Dimension Which kinds of hits does Google Analytics track? A. Pageview B. Event C. Transaction D. All of the above - correct answer D. All of the above To recognize users across different devices, what feature must be enabled? A. Audience Definitions B. Attribution ...

Colin distributes a popular movie review podcast called 'Film Talk' from his website. He wants to use display advertising to attract new visitors to his site. Take a look at the three adverts. Pick the one you think will draw the most visitors. - Correct Answer-Image and Text Ad Colin has created his first video ad, and identified quite a few film related websites where he'd like to display it. What one solution will allow Colin to easily place his ad on as many relevant websites ...

Google Ads Display Certification (2023) Mktg 310

Google Ads Display Certification

What is "remarketing" in Google Analytics? - When users visit a website for the first time and complete a conversion - When users are shown targeted ads to bring them back to a website and encourage a conversion - When Google Analytics can't distinguish a new user because they have deleted their browser cookies - When a user buys an available product from a competitor When users are shown targeted ads to bring them back to a website and encourage a conversion To enable remarketi...

You're a brand manager with an eCommerce retail company. You're looking to advertise online and measure the volume of sales coming from your digital campaigns. Which of the following benefits of Google Ads could help you accomplish your goal? CORRECT ANSWER Results Results CORRECT ANSWER Use Google Ads' measurement tools to understand how your campaigns are performing. Customization CORRECT ANSWER advertising options with keyword, location, and demographic targeting. Control CORRECT ...