Sales oriented company - Study guides, Class notes & Summaries
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MKTG 3310 Final Exam || A+ Verified Solutions.
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What are the eras of different orientation in the history of American business? correct answers Product 
Sales 
Marketing 
Relationship 
 
Product Orientation correct answers focused on making the product 
 
Sales Orientation correct answers focused on moving the product 
 
Marketing Orientation correct answers Focused on market 
 
Relationship Orientation correct answers Focused on relationship 
 
Are all companies now in the marketing era? correct answers No, Relationship 
 
What are the two c...
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MARKETING 311 Chapter 2 | Questions and Answers (Complete Solutions)
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MARKETING 311 Chapter 2 | Questions and Answers (Complete Solutions) Which of the following is true with regard to strategic planning? A) At the corporate level, the company starts the strategic planning process by determining what portfolio of businesses and products is best for the company. B) A strategic plan deals with a company's short-term goals. C) The focus of strategic planning is to define a game plan for long-run survival and growth. D) The strategic plan is a statement of an organ...
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SAL 301 Final Exam | Questions with 100% Correct Answers
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SAL 301 Final Exam | Questions with 100% Correct Answers _______involves two-way, personal communication between salespeople and individual customers, either in person, by telephone, or through Web conferences A. Personal selling B. Public relations C. Telemarketing D. Integrated marketing communication E. Advertising Whom do members of a sales force typically represent? A. They represent the company to the customers B. A and C C. They represent the customers to the company D. They represent t...
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ISDS 4111 Quizzes 1-10 Combined | Complete Solutions (Answered)
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ISDS 4111 Quizzes 1-10 Combined | Complete Solutions (Answered) Quiz 1 Which process focuses on people within an organization and includes functions such as recruiting, hiring, training, and benefits management? a. Human Capital Management (HCM) b. Financial Accounting c. Management Accounting or Controlling (CO) d. Project Management e. None of the above ___________ is concerned with matching the demand for materials in the organization with the supply. a. Project Management b. Business Plann...
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UCF MAR 3023 Exam 4 Review (Ch. 14- 17) Latest Version Graded A+
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UCF MAR 3023 Exam 4 Review (Ch. 14- 
 
17) Latest Version Graded A+ 
 
What is the definition of *price*? The overall sacrifice a consumer is willing to make— 
money, time, energy—to acquire a specific product or service. 
 
What are the 5 C's of Pricing? Competition, Costs, Company Objectives, Customers, 
Channel Members 
 
What is *Profit-Orientation*? A company objective that can be implemented by focusing on 
target profit pricing, maximizing profits, or target return pricing. 
 
What i...
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ETS Major Field Test (Answered Test): Bachelor's Degree in Business.
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ETS Major Field Test (Practice Test): Bachelor's Degree in Business. 
 
The common characteristic possessed by all assets is 
 
a) Long life 
b) Great monetary value 
c) Tangible nature 
d) Future economic benefit 
 
Which Foreign Direct Investment (FDI) attempts to acquire particular resources at a lower real cost than could be obtained in the home country? 
 
a) Market-seeking FDI 
b) Efficiency-seeking FDI 
c) Resource-seeking FDI 
d) Strategic asset-seeking FDI 
 
Under the Uniform Comm...
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MAR 3023 Exam 4 Massiah || Questions and 100% Accurate Answers.
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Price correct answers The overall sacrifice a consumer is willing to make (money, time, energy) to acquire a specific product or service. Only part of marketing mix that generates revenue one of most important factors. 
 
The 5 C's of Pricing correct answers Company objectives, customers, costs, competition, channel members 
 
Profit-oriented correct answers Focusing on target profit pricing, maximizing profits, or target return pricing. 
Ex: institute a companywide policy that all products mus...
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MKTG 3310 WOLTER FINAL EXAM || with 100% Verified Solutions.
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Simple Trade Era correct answers pre-industry, blacksmiths and tradesmen 
 
Production Era correct answers () how fast can you make things is what makes you successful - "If we make it, it will sell" 
 
Sales Era correct answers () this is where you get your traditional depiction of sales men 
 
Marketing Department Era correct answers () began to focus on the customer 
 
Marketing Company Era correct answers () focus on the customer became the most important thing. Customer's views becomes t...
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2023 Summer - Organizational Behavior (BADM-532-A03) - First Bi-term FINAL Exam
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2023 Summer - Organizational Behavior (BADM-532-A03) - First Bi-term FINAL Exam 
The primary benefit(s) of mentoring is/are ________. 
Selected Answer: 
psychological 
Answers: monetary 
performance 
 
psychological 
both performance and psychological 
all monetary, performance, and psychological 
Response Feedback:While mentoring can have a good effect on objective outcomes such as compensation and job performance, 
research suggests that the primary benefit is psychological. 
Question 2 
1 out...
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MKT Book quiz 1 (tbd) Exam Questions & Answers 2024/2025
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MKT Book quiz 1 (tbd) Exam Questions & Answers 2024/2025 
 
 
TRUE OR FALSE 
marketing is defined as producing, promoting, and selling products - ANSWERSfalse 
 
T OR F 
 According to the American Marketing Association, marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. - ANSWERStrue 
 
t or f 
an exchange cannot take place unless each party in t...
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