Wgu d37 - Study guides, Class notes & Summaries

Target customers - CORRECT ANSWER Customers based on a predefined geographic boundary Market segmentation - CORRECT ANSWER Dividing a market through variables such as age, gender, education level, family size, occupation, income, and more Psychographic - CORRECT ANSWER Focus on the intrinsic traits the target customer has, such as values, personalities, interests, attitudes, conscious and subconscious motivators, lifestyles, and opinions Behavioral - CORRECT ANSWER The way cust...

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WGU D373 Pre-Assessment What are elements of the marketing mix? - Answer-Product, Price, Place, Promotion What are the extended elements of the marketing mix? - Answer-People, Process, and Physical Evidence What is marketing segmentation? - Answer-The process of dividing the market into groups of customers with different needs, wants, or characteristics—who therefore might appreciate products or services geared especially for them. What are the target market segments? - Answer-Psychogra...

WGU Digital Marketing Science - D378 Questions & 100% Verified Correct Answers with complete solutions (Latest update 2024 2025