Mkt4 - Study guides, Class notes & Summaries

Internet correct answers Global network of interconnected networks Public Internet correct answers Global network that is accessibly by anyone, anywhere, anytime Intrantet correct answers Network that runs internally and uses internet standards Mini-internet with password protection for internal corporate consumption Extranet correct answers 2 or more proprietary networks that are joined to share information 1 Intranet + 1 Intranet = Extranet Access is limited to extranet membe...

In the context of international marketing and commerce, how can you deal with the natural fluctuations in markets? (select all that apply.) Build broad portfolios of businesses Concentrate on specialized industries in the market Nurture reliable interpersonal and commercial relationships Avoid exporting, importing, and manufacturing abroad correct answers Build broad portfolios of businesses Nurture reliable interpersonal and commercial relationships Which of the following is an uncont...

MKT450 Final Questions and Answers (Latest Update 2024)

MKT4309 Final Exam Questions with 100% Correct Answers | Verified | Updated 2024 10%-20% - answerstatistical analysis suggests that ____ of the variation in businesses' profitability is driven by their respective industries. Threat of Potential Entrants - answera software developer has a new idea for a mobile application that will enable blind individuals to identify the denomination of paper currency. Which of the following may prevent the developer from charging a premium price? comple...

MKT4309 Final Exam Questions with 100% Correct Answers | Verified | Updated 2024 10%-20% - answerstatistical analysis suggests that ____ of the variation in businesses' profitability is driven by their respective industries. Threat of Potential Entrants - answera software developer has a new idea for a mobile application that will enable blind individuals to identify the denomination of paper currency. Which of the following may prevent the developer from charging a premium price? comple...

MKT4440 Final Exam Questions with 100% Correct Answers | Verified | Updated 2024

MKT4440 Test 1 Questions with 100% Correct Answers | Verified | Updated 2024 What are 3rd party companies? - answerany company that does research for 1st party companies Hootsuite and Sprout Social are - answerresearch, blogs, and articles about social media What is "The Cluetrain Manifesto"? - answercollection of 95 thesis thats overall message and that markets are no longer what they used to be and are now channels of communication about products and brands. the byproduct of these mar...

MKT4440 Test 1 Questions with 100% Correct Answers | Verified | Updated 2024 What are 3rd party companies? - answerany company that does research for 1st party companies Hootsuite and Sprout Social are - answerresearch, blogs, and articles about social media What is "The Cluetrain Manifesto"? - answercollection of 95 thesis thats overall message and that markets are no longer what they used to be and are now channels of communication about products and brands. the byproduct of these mar...

MKT4440 Exam Questions with 100% Correct Answers | Verified | Updated 2024 If Bat&Boujie hired a company like Hootsuite to do marketing, what is Hootsuite? - answerThird party Difference between brand equity and brand value - answerequity- customer perception value- an actual number What is USP? - answerunique selling point Framework that allows you to (not swot) - answerPorter's five forces what are the four p's ? - answerProduct, Place, Price, Promotion What is SWOT? - answerstrengt...