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Models for strategic marketing

  • Models for strategic marketing

  • Class notes • 4 pages • 2022
  • Learning objectives - You are able to regonise & define relevant strategic marketing options o How to grow business & where to compete - You are able to explain them meaning of the most relevant strategy models o Ansoff o Porter o Treacy & Wiersema o BCG o Ge/McKinsey (MABA) - You know some advantages & disadvantages of the different models - Understand the basics of a GTM strategy (not exam material)
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  • $7.65
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International Business, Noordhoff, 2011 International Business, Noordhoff, 2011

  • International Business, Noordhoff, 2011

  • Summary • 11 pages • 2016
  • Available in package deal
    • Finished with an 8
    (1)
  • $3.44
  • 1x sold
  • + learn more
International Business, Noordhoff, 2011 International Business, Noordhoff, 2011

  • International Business, Noordhoff, 2011

  • Summary • 16 pages • 2016
  • Available in package deal
    • Finished with an 8
    (0)
  • $3.44
  • + learn more
International Business, Noordhoff, 2011 International Business, Noordhoff, 2011

  • International Business, Noordhoff, 2011

  • Summary • 8 pages • 2016
  • Available in package deal
    • Finished with an 8
    (0)
  • $3.44
  • + learn more
International Business, Noordhoff, 2011 International Business, Noordhoff, 2011

  • International Business, Noordhoff, 2011

  • Summary • 7 pages • 2016
  • Available in package deal
    • Finished with an 8
    (0)
  • $3.44
  • + learn more
International Business, Noordhoff, 2011 International Business, Noordhoff, 2011

  • International Business, Noordhoff, 2011

  • Summary • 6 pages • 2016
  • Available in package deal
    • Finished with an 8
    (1)
  • Free
  • 3x sold
  • + learn more
International Business, Noordhoff, 2011 International Business, Noordhoff, 2011

  • International Business, Noordhoff, 2011

  • Summary • 12 pages • 2016
  • Available in package deal
    • Finished with an 8
    (0)
  • $3.44
  • + learn more
International Business, Noordhoff, 2011 International Business, Noordhoff, 2011

  • International Business, Noordhoff, 2011

  • Summary • 9 pages • 2016
  • Available in package deal
    • Finished with an 8
    (0)
  • $3.44
  • + learn more
International Business, Noordhoff, 2011 International Business, Noordhoff, 2011

  • International Business, Noordhoff, 2011

  • Summary • 6 pages • 2016
  • Available in package deal
    • Finished with an 8
    (1)
  • $3.44
  • + learn more