Utsa sports marketing - Study guides, Class notes & Summaries
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UTSA Sports Marketing Exam 1 Questions & Answers Verified 100% Correct!!
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History of Sports Marketing - ️️Admission charged for baseball game in 1858 
Endorsement deal in 1923 
Pay-per-view boxing match in 1975 
ESPN debuted in 1979 
Discretionary Income - ️️The amount of money people can spend after paying for 
necessities. 
Channel Management - ️️Determining the best way to get a company's products or 
services to consumers. 
Pricing - ️️Process of establishing and communicating to consumers the value or 
costs of goods and services. 
Marketing-In...
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