Résumés Principles of Marketing

These 35 questions are partly made up based on lectures of marketing 2022 at RU and from summaries of the book.

All chapters are summarized and shown in a clear and easy to understand fashion. Each chapter is easy to natigate to and shown in the appendix. Only the most important elements were summarized. Saves over 500 pages of reading.

Summary of all book content that is required for the Marketing exam (MAN-BCU2008). Summary is written on the basis of Principles of Marketing, 18th edition. Authors scored an 8.2 for the first opportunity of the exam with use of this summary!

Bevat ook stof uit het hoorcollege die niet in het boek behandeld wordt, dus de perfecte voorbereiding op het tentamen of op verslagen! Alle tentamenstof uit het boek is overzichtelijk samengevat. Het boek dat gebruikt is, is Principels of Marketing 18e global editie. Hoofdstukken: 1-3, 5-14, deels 16, 17-18. Tentamencijfer: 7,7

This is a summary covering all the chapters and subchapters provided to know by my school (NHL Stenden International Business)

This summary contains all the chapters of the book 'The principles of marketing, Global Edition' 18th edition. It is very easy to read my grade for the test was a 7,8. For a lower price, you can send an email to;

Summary of chapters 1, 2, 3, 5, 6, 7, 19 & 20 of the book: Principles of Marketing

Samenvatting van het vak marketing I, gegeven op de vrije universiteit te Amsterdam in je 1e jaar.

Chapters according to the lecture schedule to prepare, which is exam material. Good luck with your exam!

A detailed summary of all the lectures on Marketing 1. It contains all the mandatory subjects for the exam. There are a lot of pictures in the document to help you understand the subjects through examples or drawn graphs. All concepts have been written out. The book Principles of Marketing the 18th edition is used, the notes contain the chapters: 1, 2, 3, 4, 7, 8, 9, 10, 11, 12, 14, 15, and 16.

Summary of Principles of Marketing.

Summary of the book Principles of Marketing 18e Global Edition. Chapters: 1, 3, 5, 4, 7, 8, 10, 14, 20

marketing samenvatting van hoofdstukken 1,3,7,10,11,14,15,16,17

Samenvatting van de colleges van Marketing, bevat afbeeldingen en voorbeelden. Boek wordt volledig behandeld in de colleges.

Principles of marketing 8th European edition, Philip Kotler. 719 pages

In dit document vind je een begrippenlijst, begrip - definitie, van de begrippen die geleerd moesten worden in 2022-23 bij het vak Marketing aan de RUG. Door de begrippen te kennen is het gemakkelijker om verbanden te leggen en modellen uit te leggen. Het zal grotendeels overeen komen met de stof van nu, maar hou altijd je eigen stof er bij om te kijken of er nieuwe stof is bij gekomen :) Succes!

Summary of chapters 1-3, 5-12, 14-16, 18 & 19 from Principles of Marketing by Kotler & Armstrong. Covers all material needed for the final exam of the course Marketing for E&BE in the programme Economics & Business Economics at the University of Groningen.

A summary of the book "principles of marketing", 18th edition. Chapters 1-3-4-5-7-8-10-12-14-20. Samenvatting Principles of Marketing, Global Edition - Marketing (MAN-BCU2008. English summary.

A summary about a part of the book ''Principles of Marketing''. Every concept is used and explained in details. This was my exam perperation. It is about the fundamentals of marketing. All the P's, Place, Promotion, Price & Product (and service). About digital marketing, the concepts of different marketing strategies, how to influence consumers and how they influence businesses, and a lot more.

In deze samenvatting worden de hoofdstukken 8,9,10,11,12,13,14,15,16,17&18 behandeld. Deze samenvatting is gemaakt voor het eerste jaar van international business en het tweede gedeelte van marketing (quarter 3).