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Notes de cours

Class 2 notes - Strategic Performance Management

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Publié le
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Écrit en
2024/2025

These notes provide a detailed and structured summary of the second session in the Strategic Performance Management course, focusing on budgeting as both a planning and control tool in decentralized organizations. It begins by examining the dual role of budgets: aligning operational plans with strategic goals, and serving as a mechanism to evaluate managerial performance through budgetary targets. The class notes define what a budget is and explain how it functions within decentralized structures, using real-life examples such as the Swatch Group. It then explores the dysfunctional behaviors that can arise from aggressive target setting, including budgetary slack, deferring expenditures, accelerating sales, and year-end overspending. References to studies such as Libby and Lindsay (2010) and examples from popular culture (e.g. The Office) help illustrate how performance evaluation tied to budget figures can lead to gaming the system and distorted incentives. These notes discuss the shortcomings of traditional budgeting methods and introduces alternative tools such as rolling forecasts and benchmarking. These tools are presented as practical responses to the limitations of static budgets, offering more adaptive and realistic approaches to planning and performance measurement. For instance, the Volvo case illustrates how forecasts can be updated monthly and quarterly to stay aligned with market shifts and improve managerial responsiveness. The final sections analyze the conflict between planning and motivation in budget targets, and how separating forecasting from performance evaluation can reduce manipulation and improve decision-making. Overall, these notes offer a clear and engaging explanation of budgeting practices, integrating academic references, corporate examples, and practical takeaways. Perfect for exam preparation and revision, these notes are essential for students looking to master the role of budgets in strategy execution, performance measurement, and managerial control.

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Infos sur le Document

Publié le
5 avril 2025
Nombre de pages
11
Écrit en
2024/2025
Type
Notes de cours
Professeur(s)
Daniel martinez
Contenu
Class 2

Aperçu du contenu

Table of Contents
The Role of Budgets in Decentralized Companies ..................................................... 2
The Budget as a Planning and Control Tool ........................................................................ 2
Understanding Budgets: Planning and Coordination .......................................................... 2

Definition of a Budget .............................................................................................. 3
Budget Gaming and Dysfunctional Behaviors ........................................................... 4
- Example: The O.ice Clip............................................................................................................4

1. Deferring Necessary Expenditures: ............................................................................... 5
2. Accelerating Sales Near Year-End: ................................................................................ 5
3. Taking a Big Bath: ......................................................................................................... 5
4. Adding Budgetary Slack: ............................................................................................... 5

The Budgeting Process ............................................................................................ 5
The Two Main Functions of Budgets .......................................................................... 6
1. Planning and Coordination ........................................................................................... 6
2. Control Through Target Setting ...................................................................................... 7

Budget Targets: Planning vs. Motivation .................................................................... 7
Dysfunctional EJects of Budget Targets ............................................................................ 7

Problems with Traditional Budgeting ........................................................................ 7
Alternative Budgeting Tools: Rolling Forecasts & Benchmarking ................................ 8
1. Rolling Forecasts (for Planning) ..................................................................................... 8
- Example ...................................................................................................................................9

2. Benchmarking (for Performance Measurement) ............................................................10

Concluding Remarks .............................................................................................. 10

, Budgeting and Performance Measurement
The Role of Budgets in Decentralized Companies

In the bioimage case we discussed in class, we learned about a decentralized company with
managers that are quite autonomous and whose performance is mainly based on return on
invested capital. They are primarily investment centers.
The managers are quite entrepreneurial in the way they seek to maximize their own
responsibility center's profits. Sometimes they make decisions that may not be in the company's
best interest. However, no matter how much they sell internally or externally or how much
infighting there is, they are all connected to one another—and to the company as a whole—
through the budget.


The Budget as a Planning and Control Tool
The budget is used to plan, incorporating budgeted revenues and costs that provide direction and
help coordinate different responsibility centers. It is also used to control, measuring performance
by holding responsibility center managers accountable to budgetary revenues and costs.
Budgetary figures become targets, sometimes linked with incentives such as bonuses, which can
have unintended consequences.


Understanding Budgets: Planning and Coordination
At the top, we have the organization’s vision and mission statement, which serve as the
foundation for the strategic plan.
• Next, we have the five-year operating plan, which includes programs and projects that
enable the organization to execute the strategic plan.
• These programs require financing, which is where the annual operating plan and
budget come into play.
• At year-end, resources are allocated to project activities for the upcoming year, ensuring
that the projects align with strategy and are financed on a yearly basis.
• The organization evaluates manager progress against these plans and budgets.
This system is cybernetic, meaning it regulates itself through a feedback loop where managerial
achievements serve as inputs for further actions such as replanning.
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