Business for creatives - Samenvattingen, Notities en Examens
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Google Ads ALL SOLUTION 2024 EDITION GUARANTEED GRADE A+
- Tentamen (uitwerkingen) • 39 pagina's • 2024
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How can Google Ads help you advance your business goals? 
-By driving online, in-app, in-person, and over-the-phone sales 
-By building awareness of your brand 
-By influencing consideration of your products and services 
Advertising with Google Ads starts with... 
creating campaigns based on your business objectives 
Search 
These ads show up next to Google search results and on other Google partner sites, like YouTube, when people search for products or services you offer. 
Video 
These ads ap...
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HUAC Questions & Answers | 100% Correct Answers | Verified | Latest 2024 Version
- Tentamen (uitwerkingen) • 3 pagina's • 2024
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HUAC Questions & Answers | 100% Correct 
Answers | Verified | Latest 2024 Version 
When was HUAC - 
 
What does HUAC stand for ? - House Un-American activities Committee 
 
What constituted for the decline of Hollywood? - HUAC, The Blacklist, Paramount Consent Decree, 
Rise of Talent Agencies, new business model, and TV 
 
What was capitalism's greatest crisis? - The Great Depression 
 
What does CPUSA stand for? - Communist Party USA 
 
What stance does communism take in the mid 30's? - Fasc...
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Google Ads Measurement Certification questions and answers well illustrated.
- Tentamen (uitwerkingen) • 3 pagina's • 2023
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Google Ads Measurement Certification questions and answers well illustrated. 
 
 
 
 
 
 
 
 
 
For video campaigns, the last impression of a video ad will get credit for the view-through conversion. - correct answers.True 
 
What can be used to customize how the data is tracked in the Conversions column? - correct answers.Include in Conversions setting 
 
Which three of the following actions can improve your conversion rate? Select All Correct Responses - correct answers.(B) Use negative keywor...
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Samenvatting Bedrijfskunde Integraal
- Samenvatting • 14 pagina's • 2022
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Ook in voordeelbundel
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Samenvatting van het boek bedrijfskunde integraal LET OP: alleen h1, h2, h3.1, h4, h7.1 en h8
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Samenvatting boek Bedrijfskunde integraal
- Samenvatting • 36 pagina's • 2022
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Dit is een samenvatting van het boek Bedrijfskunde integraal voor het vak business for creatives!
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Test Bank For Advertising and Integrated Brand Promotion, International Edition 5th Edition Thomas O'Guinn
- Tentamen (uitwerkingen) • 394 pagina's • 2023
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Chapter 3 - The Evolution of Promoting and Advertising Brands 
 TRUE/FALSE 
1. A capitalistic system, ensures the emergence of advertising. 
ANS: F DIF: Easy REF: p. 77 OBJ: 3-1 TYP: Knowledge 
2. Advertising is essential to the competition for resources in a capitalistic system because it is a critically important tool that informs and persuades consumers about their choices. 
ANS: T DIF: Moderate REF: p. 77 OBJ: 3-1 TYP: Comprehension 
3. The Industrial Revolution led to mass production of adv...
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Samenvatting bedrijfskunde integraal H1, 2, 4, 7 & 8
- Samenvatting • 28 pagina's • 2021
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Samenvatting van het boek bedrijfskunde integraal voor het vak Business for Creatives / Principles of Business in leerjaar 2 van Creative Business (Saxion Enschede)
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Account Management Midterm exam preparation questions with complete solutions
- Tentamen (uitwerkingen) • 12 pagina's • 2023
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Role of an account manager? 
he chief role of the account executive is to extract the very best possible work from the other departments of the agency 
Account Executives can be divided into: Custodians and Contributors 
 
 
 
Account Manager Characteristics: 
- They care a lot, sometimes even more than their own clients do 
- The organizing principle of the day is "what am I doing to make the work better?" 
- They make it happen 
-They keep promises- the agency is only as good as their word 
...
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Test Bank For Advertising And Integrated Brand Promotion 6th Edition By Thomas O'Guinn
- Tentamen (uitwerkingen) • 350 pagina's • 2023
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Chapter 3 - The History of Advertising and Brand Promotion 
 TRUE/FALSE 
1. When the Western world turned to capitalism as the foundation of an economic system, the foundation was also laid for advertising. 
ANS: T DIF: Easy REF: p. 81 OBJ: 3-1 
NAT: AACSB Communication | CB&C Model Promotion TYP: Knowledge 
2. Advertising is a source of information and persuasive ideas regarding a society’s products and services, but it is no longer essential to the competition for resources in a capitalistic...
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MKT 304 - Chap 8 exam with complete solutions
- Tentamen (uitwerkingen) • 24 pagina's • 2024
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In the development of an advertising campaign or message, creative _____ involves determining what the message will say or communicate, while creative _____ deals with how the message will be implemented or executed. 
A. strategy; tactics 
B. tactics; strategy 
C. mission: strategy 
D. tactics; vision 
E. vision; mission 
A 
 
 
 
The _____ is used as the central theme of the advertising campaign and translated into attention-getting, distinctive, and memorable messages. 
A. animatic 
B. big ide...
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