BSAD 311

Grand View College

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Grand View UniversityBSAD 311Zappos Case Study
  • Grand View UniversityBSAD 311Zappos Case Study

  • Summary • 4 pages • 2021
  • Zappos Group Case 1. Draw and describe the customer benefit package that Zappos provides. Goods? Services? Digital content? Who manufactures the physical goods? Who is responsible for the quality a nd delivery of the physical goods? The people who manufacture the individual goods are sitting in a warehouse, where if the buyer wants to buy the product it has to be in the warehouse physically to ensure fast shipping. If the shoe isn’t in the warehouse, then the buyer is redirected
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