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Introduction to Strategy 
Porterian view 
What is strategy? 
 Operational effectiveness: refers to the extent to which a firm performs similar activities better than rivals 
 Strategy: refers to performing different activities from rivals or performing them in a different way 
o Choose the right configuration & make the right trade-offs 
o Rests on unique activities 
Who wins & why? 
 Porter believes that firms can achieve competitive advantage only if they have both operational effecti...
Module 1:What is Strategy? 
What is Strategy according to Porter and to Grant? 
● Strategy is the creation of a unique and valuable position, involving a different set of 
activities. 
○ Grant’s View: Strategy is not a detailed plan or program of instructions; it is a 
unifying theme that gives a coherence and direction to the actions and decisions 
of an individual or an organization.” 
■ Designed to help the firm use its internal resources and characteristics to 
deal with its indust...
Lecture 1: 
 Focus on strategy rather than management or tactics 
 Lesson from Taxi/Coffee Case 
o No mater how “hard working” some employees are, they will find it hard 
to make profits because their industries are extremely competitive 
o Industry affiliation has a substantial impact on firm profitability 
 Supermarkets have historically low profits 
 Pharmaceutical companies have high profits result of economies 
of those industries 
 Lesson from Soccer/Zappos Case 
o D...
Sessions: 
Session 1 - WHAT IS STRATEGY 
- Reading #1 -- ‘What is Strategy’ - Michael Porter 
Session 2 - WHAT IS STRATEGY? A HISTORICAL + CONCEPTUAL OVERVIEW 
- Reading #1 -- ‘Foundations of Strategy’ - Robert Grant + Judith Jordan 
Session 3 - THE ECONOMICS OF A LOW PROFIT INDUSTRY 
- Reading #1 -- ‘An economic analysis of a drug selling gang’s finances’ 
- Reading #2 -- ‘When cartels are cartels, public safety wins’ 
- Reading #3 -- ‘Why do drug dealers live with their mom...
Cases 
 Z 
o Culture and customer service make them different 
o Hard to imitate their culture and success 
o Shows impact of strategy on the FIRM level within a difficult competitive 
environment 
 Within a particular competitive environment or industry, strategy 
can affect a firm’s performance relative to its rivals 
 An effective strategy requires tradeoffs 
 Such as kinds Freiburg made 
 Is zappos doing enough to make itself truly different? 
 German Soccer 
o Formed a t...
100 Questions and answers for the ATI Pharmacology Proctored exam. All correct answers highlighted. Explanations included.
Thorough class notes for SS101 and SS102
uestion: Anabolic reactions characteristics 
Question: Chemical reactions that can proceed toward either anabolism or catabolism are called what? 
Question: Catabolic reactions characteristics 
Question: The molecule that an enzyme acts upon is known as called what? 
Question: Enzymes known as lyases participate in what reactions? 
Question: Role of an enzyme in a chemical reaction in a cell? 
Question: Which are glycolysis steps? 
Question: What is fermentation? 
Question: What is Krebs cycle? ...
Exam |Elaborations| CHEM 102 General Chemistry Mass and IR Spec qns