Jobber Study guides, Class notes & Summaries

Fashion Exam 3 Questions & Answers 2023/2024 Anchor - ANSWER-A design from a previous season reworked in a different color or fabric Apparel Contractor - ANSWER-A firm whose sole function is to supply sewing services to the apparel industry Apparel Jobber - ANSWER-(manufacturing) A firm that handles the designing, planning, and purchasing of materials, and usually the cutting, selling, and shipping of apparel, but does not handle the actual garment sewing Apparel Manufacturer - ANS...

Possession Utility - e.g.) allowing several payment and credit options Depth of Product Line - the store carries a large assortment of each item e.g.) a shoe store that offers running shoes, dress shoes, and children's shoes Limited Service - the store provides some services, such as credit and merchandise return, but not others such as clothing alteration e.g.) General merchandise stores such as Walmart make the customers responsible for shopping, but have salespeople available ...

Marketing Management Chapter 12: Distribution (Test Bank Questions) FINAL EXAMS| COMPREHENSIVE TEST BANK WITH OVER 400 ACTUAL QUESTIONS WITH CORRECT EXPERT VERIFIED ANSWERS | ALREADY GRADED A+ | GUARANTEED EXAM SUCCESS Which of the following describes a business unit that negotiates purchases or sales but does not take title to the goods? A) retailer B) merchant middleman C) agent D) wholesaler - ANSWER-C) agent Page Ref: 343 Which of the following best des...

MKTG 3340 Final Exam Possession Utility - correct answer e.g.) allowing several payment and credit options Depth of Product Line - correct answer the store carries a large assortment of each item e.g.) a shoe store that offers running shoes, dress shoes, and children's shoes Limited Service - correct answer the store provides some services, such as credit and merchandise return, but not others such as clothing alteration e.g.) General merchandise stores such as Walmart make the cus...

possession utility - ANSWER-getting a product or service to consumers so they can own or use it depth of product line - ANSWER--stores that carry a considerable assortment of a related line of items are limited-line stores -ex: Sports Authority carries a considerable amount of sports equipment from weight-lifting accessories to running shoes limited service - ANSWER--provide some services such as credit and merchandise return, but not others, such as clothing alterations -ex: general me...

Summary of Foundations of Marketing 7th edition, John Fahy & David Jobber for the course 1ZEUA0 - New Product Marketing for the Pre-Master Innovation Management of Industrial Engineering at the Eindhoven University of Technology.

A brand extension is: - Giving new products the same name as old products. Which if the following is considered a scare resource in new product development? - Location in geographic space; Consumers' perceptual space; & Shelf space Which of the following is considered a free rider advantage? - Technology; Buyer education; Employee Training; & Infrastructure Development The adverse marketing effects caused by Inseparability can be most affectively reduced by: - using electronic mean...

possession utility - getting a product or service to consumers so they can own or use it depth of product line - -stores that carry a considerable assortment of a related line of items are limited-line stores -ex: Sports Authority carries a considerable amount of sports equipment from weight-lifting accessories to running shoes limited service - -provide some services such as credit and merchandise return, but not others, such as clothing alterations -ex: general merchandise st...

possession utility - A nswer-getting a product or service to consumers so they can own or use it depth of product line - A nswer--stores that carry a considerable assortment of a related line of items are limited-line stores -ex: Sports Authority carries a considerable amount of sports equipment from weight-lifting accessories to running shoes limited service - A nswer--provide some services such as credit and merchandise return, but not others, such as clothing alterations -ex: general m...

CAD Stand for - ANSWER-Computer Aided Design Which of the following would not be considered a high-fashion designer? - ANSWER-Jones New York Largest eye-wear company in the world - ANSWER-Luxottica Children's wear is categorized by - ANSWER-Price,size, and type of product What two major movie studios have been leaders in cartoon licensing - ANSWER-Disney and Warner Brothers Which type of licensing is not important in the childrenswear industry? - ANSWER-Manufacturing Licensing ...