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MSYS 200 Chapter 9 Exam Questions And Answers
MSYS 200 Chapter 9 Exam Questions And Answers 
 
Organizations such as Facebook, Google+, and LinkedIn are termed ________, since they provide the platforms that enable the creation of social networks. - answerssocial media providers 
 
Social media providers such as Facebook, Google+, LinkedIn, Twitter, Instagram, and Pinterest provide platforms that enable the creation of social networks, or social relationships among people with common interests. 
 
Social media data consists of two component...
- Exam (elaborations)
- • 8 pages •
MSYS 200 Chapter 9 Exam Questions And Answers 
 
Organizations such as Facebook, Google+, and LinkedIn are termed ________, since they provide the platforms that enable the creation of social networks. - answerssocial media providers 
 
Social media providers such as Facebook, Google+, LinkedIn, Twitter, Instagram, and Pinterest provide platforms that enable the creation of social networks, or social relationships among people with common interests. 
 
Social media data consists of two component...
2.3 AMA PCM Marketing Analysis Exam Questions And Answers
2.3 AMA PCM Marketing Analysis Exam Questions And Answers 
 
Baby Boomers - answersThe 78 million people born during the baby boom, following World War II 46-64 
 
Barrier to Entry - answersAnything that keeps new firms from entering an industry in which firms are earning economic profits 
 
Better Business Bureau (BBB) - answersAssociation of business firms that promotes ethical conduct by all business firms in a community. 
 
Blended Family - answersFamily consisting of a biological parent, a ...
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- Exam (elaborations)
- • 6 pages •
2.3 AMA PCM Marketing Analysis Exam Questions And Answers 
 
Baby Boomers - answersThe 78 million people born during the baby boom, following World War II 46-64 
 
Barrier to Entry - answersAnything that keeps new firms from entering an industry in which firms are earning economic profits 
 
Better Business Bureau (BBB) - answersAssociation of business firms that promotes ethical conduct by all business firms in a community. 
 
Blended Family - answersFamily consisting of a biological parent, a ...
AMA PCM Consumer Behavior Exam Questions And Answers
AMA PCM Consumer Behavior Exam Questions And Answers 
 
Attitude - answersA positive or negative evaluation or belief held about something, which in turn may affect one's behavior; attitudes are typically broken down into cognitive, affective, and behavioral components. 
 
Behavioral Learning - answersForms of learning such as classical conditioning and operant conditioning, that can be described in terms of stimuli and responses. 
 
Beliefs - answersConceptions that people accept as true, co...
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- • 7 pages •
AMA PCM Consumer Behavior Exam Questions And Answers 
 
Attitude - answersA positive or negative evaluation or belief held about something, which in turn may affect one's behavior; attitudes are typically broken down into cognitive, affective, and behavioral components. 
 
Behavioral Learning - answersForms of learning such as classical conditioning and operant conditioning, that can be described in terms of stimuli and responses. 
 
Beliefs - answersConceptions that people accept as true, co...
AMA PCM Digital Marketing Exam Questions And Answers
AMA PCM Digital Marketing Exam Questions And Answers 
 
What are long-tail keywords? - answersA. Competitive keywords that show a long list of search results 
B. General search phrases that will attract a large amount of visitors to your site 
C. Descriptive keywords used in less-common variations that help attract targeted customers to your site 
D. None of the above 
 
Answer - C. (Descriptive keywords used in less-common variations that help attract targeted customers to your site) 
 
Which o...
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- • 84 pages •
AMA PCM Digital Marketing Exam Questions And Answers 
 
What are long-tail keywords? - answersA. Competitive keywords that show a long list of search results 
B. General search phrases that will attract a large amount of visitors to your site 
C. Descriptive keywords used in less-common variations that help attract targeted customers to your site 
D. None of the above 
 
Answer - C. (Descriptive keywords used in less-common variations that help attract targeted customers to your site) 
 
Which o...
AMA PCM Digital Marketing Practice Exam Questions And Answers
AMA PCM Digital Marketing Practice Exam Questions And Answers 
 
What are long-tail keywords? - answersDescriptive keywords used in less-common variations that help attract targeted customers to your site 
 
SEO (search engine optimization) helps improve website rankings for which type(s) of search results? - answersOrganic search 
 
What is SEO (search engine optimization)? - answersImproving your website so it has better rankings in organic search results 
 
Which of the following is the most ...
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- • 4 pages •
AMA PCM Digital Marketing Practice Exam Questions And Answers 
 
What are long-tail keywords? - answersDescriptive keywords used in less-common variations that help attract targeted customers to your site 
 
SEO (search engine optimization) helps improve website rankings for which type(s) of search results? - answersOrganic search 
 
What is SEO (search engine optimization)? - answersImproving your website so it has better rankings in organic search results 
 
Which of the following is the most ...
MSYS 200 - CHAPTER 6 Exam Questions And Answers
MSYS 200 - CHAPTER 6 Exam Questions And Answers 
 
The effectiveness of a collaborative effort is driven by all the following, except: - answersorganizational culture. 
 
The network effect is also called _________________. - answersnetwork externality 
 
Most companies believe that the product of any group effort can improve significantly when group members believe they can openly share and contribute ideas. This statement depicts the ______________________ critical factor in collaboration. - a...
- Exam (elaborations)
- • 7 pages •
MSYS 200 - CHAPTER 6 Exam Questions And Answers 
 
The effectiveness of a collaborative effort is driven by all the following, except: - answersorganizational culture. 
 
The network effect is also called _________________. - answersnetwork externality 
 
Most companies believe that the product of any group effort can improve significantly when group members believe they can openly share and contribute ideas. This statement depicts the ______________________ critical factor in collaboration. - a...
AMA PCM Digital Marketing Exam Questions And Answers
AMA PCM Digital Marketing Exam Questions And Answers 
 
What are long-tail keywords? - answersA. Competitive keywords that show a long list of search results 
B. General search phrases that will attract a large amount of visitors to your site 
C. Descriptive keywords used in less-common variations that help attract targeted customers to your site 
D. None of the above 
 
Answer - C. (Descriptive keywords used in less-common variations that help attract targeted customers to your site) 
 
Which o...
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- Exam (elaborations)
- • 22 pages •
AMA PCM Digital Marketing Exam Questions And Answers 
 
What are long-tail keywords? - answersA. Competitive keywords that show a long list of search results 
B. General search phrases that will attract a large amount of visitors to your site 
C. Descriptive keywords used in less-common variations that help attract targeted customers to your site 
D. None of the above 
 
Answer - C. (Descriptive keywords used in less-common variations that help attract targeted customers to your site) 
 
Which o...
AMA PCM Marketing Management
AMA PCM Marketing Management Exam Questions And Answers 
 
What clearly distinguishes your product from those of the competition is_____ - answersDifferentiation 
 
Engaging in ethical business practices generally has little impact on marketing strategy and implementation. - answersFalse 
 
What is one of the four elements of the process cycle for customer relationship management? - answersCustomer interaction 
 
Causal research is useful for identifying characteristics of a target market or det...
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AMA PCM Marketing Management Exam Questions And Answers 
 
What clearly distinguishes your product from those of the competition is_____ - answersDifferentiation 
 
Engaging in ethical business practices generally has little impact on marketing strategy and implementation. - answersFalse 
 
What is one of the four elements of the process cycle for customer relationship management? - answersCustomer interaction 
 
Causal research is useful for identifying characteristics of a target market or det...
MSYS 200 - CHAPTER 1 And 2 Exam Questions And Answers
MSYS 200 - CHAPTER 1 And 2 Exam Questions And Answers 
 
The primary functions of an organization's IS department include all of the following except: - answerseliminate all uses of outsourcing 
 
The IS department must manage outsourcing relationships but should not necessarily seek to eliminate them. 
 
The principal manager of the IS department is typically referred to as the ______. - answersCIO 
 
A common title of the principal manager of the IS department is chief information officer, ...
- Exam (elaborations)
- • 13 pages •
MSYS 200 - CHAPTER 1 And 2 Exam Questions And Answers 
 
The primary functions of an organization's IS department include all of the following except: - answerseliminate all uses of outsourcing 
 
The IS department must manage outsourcing relationships but should not necessarily seek to eliminate them. 
 
The principal manager of the IS department is typically referred to as the ______. - answersCIO 
 
A common title of the principal manager of the IS department is chief information officer, ...
MSYS 200 Final Exam Questions And Answers
MSYS 200 Final Exam Questions And Answers 
 
What are the fundamental ways to achieve competitive advantage - answersChanging the product: By introducing new products or services or enhancing current products or services 
 
Business processes: Organizations use technology to help lock in customers, reduce costs, and create entry barriers for competitors in the market 
 
Functional silos - answersSystems designed to work independently of one another 
 
Problems of Functional Systems - answers-Dat...
- Exam (elaborations)
- • 19 pages •
MSYS 200 Final Exam Questions And Answers 
 
What are the fundamental ways to achieve competitive advantage - answersChanging the product: By introducing new products or services or enhancing current products or services 
 
Business processes: Organizations use technology to help lock in customers, reduce costs, and create entry barriers for competitors in the market 
 
Functional silos - answersSystems designed to work independently of one another 
 
Problems of Functional Systems - answers-Dat...