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Ba2000

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11 items

Summary Overview Marketing Research Methods 2024

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$9.15
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Marketing Research Methods - Summary Overview. Perfect for the exam preparation, to get to know the basic definitions and interpretation of the research methods. Features: - 7 Key Topics: Covers essential methods per lecture week: PCA, factor analysis, ANOVA, and ANCOVA. - Simple Definitions: Easy-to-understand explanations of complex terms. - Step-by-Step Guidance: Clear breakdowns of the statistical techniques. - Exam-Ready: Organized by lecture themes with quick key takeaways for ef...

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  • Summary
  •  • 28 pages • 
  • by ba2000 • 
  • uploaded  01-11-2024
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Summary all articles Digital Marketing Intelligence 2022-2023

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Summary all articles Digital Marketing Intelligence 2022-2023 - Chapman, C., Feit, E.M. (2019). Association Rules for Market Basket Analysis. - Kannan, P. K. and Hongshuang Li (2017). Digital marketing: A framework, review and research agenda. - Kukar-Kinney, M., Scheinbaum, A. C., Orimoloye, L. O., Carlson, J. R., & He, H. (2022). A model of online shopping cart abandonment: evidence from e-tail clickstream data. - Li, J., Abbasi, A., Cheema, A., & Abraham, L. B. (2020). Path to Purpos...

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  • Summary
  •  • 50 pages • 
  • by ba2000 • 
  • uploaded  30-03-2023
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Summary Consumer Psychology all 7 lectures 2023

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Summary Consumer Psychology all 7 lectures 2023. This file includes a summary of all lectures for Consumer Psychology, for the exam on the 25th of January 2023.

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  • Class notes
  •  • 41 pages • 
  • by ba2000 • 
  • uploaded  15-01-2023
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Bedrijfskunde jaar 3, blok 4 - Digital Business and Transformation & Contemporary Theories on B&M

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$15.10
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Ben je aan het studeren voor de laatste vakken van Bedrijfskunde? In deze bundel vind je de uitgebreide samenvatting van Digital Business and Transformation en een samenvatting van de hoorcolleges van Contemporary Theories on B&M. Zo ben je goed voorbereid voor de laatste tentamens van Bedrijfskunde.

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  • Package deal
  •  • 2 items • 
  • by ba2000 • 
  • uploaded  15-06-2022
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